Wisconsin Events Announces Leadership-Building Program

The Wisconsin Events management team recently announced a new program aimed at developing leadership qualities in associates. Angela, the company president, indicated that this initiative is off to a promising start.

​The sales and marketing firm is a leader in the innovative marketing industry. Angela credits this success to her team of brand specialists, who bring creativity and drive to every promotion they run. She explained that this is in part due to the company’s policy of investing in the growth of every team member.

“The future of Wisconsin Events is reliant upon our ability to develop the leaders of tomorrow,” she added. “We have created a new initiative that will expand our training program to include more leadership-focused content. This will include workshops and mentorship as well as new advancement opportunities to get more people in managerial roles sooner.”

"People learn fastest when they are able to use their strengths every day,"

Angela, President

She explained that challenge is a major factor in learning. According to Angela, Wisconsin Events has a culture in which learning and development are held in high regard. However, just learning about skills is not enough; practice is essential. She asserted that offering opportunities for her team members to apply new skills is the most impactful undertaking in which to engage.

“People learn fastest when they are able to use their strengths every day,” she continued. “However, they most likely will not do so unless given the right reasons. I consistently push my associates to new heights. Of course, the whole management team is there to offer guidance and support as our brand specialists tackle their new responsibilities.”

Although it is still in its early stages, this approach to leadership development appears to be working. Angela reports that several promising new leaders have already emerged. Even some of the newest associates have shown great aptitude in picking up new skills and will surely be great assets to the firm in the future.

Wisconsin Events Announces Team Member Promotion

Angela also announced that one of Wisconsin Events’ leaders has recently been promoted to the role of assistant manager. Heather A. has taken on this new position and will learning all the essential skills needed for managing a full office. Angela stated that she is proud of Heather’s hard work and is excited to see her continue to excel.

“I am so thrilled about this opportunity,” exclaimed Heather. “This is really a chance for me to show what I can accomplish. I am already loving this role and will certainly learn a lot from Angela about managing an office.”

About Wisconsin Events, Inc.

Wisconsin Events, Inc. offers full service consulting and marketing services to help clients break into new markets. Using innovative promotional strategies and unique communication channels, the firm builds a relationship between clients and consumers that produces immediate results. Consumers benefit from incentives and exclusive promotions that develop brand awareness and loyalty—strengthening the client's position. With a history of success and flexibility, Wisconsin Events, Inc. maintains a diverse portfolio including small local business and large corporations. To learn more about how they empower their clients to grow, visit wisconsineventsinc.com.