Vistara Celebrates Flying One Million Customers
We are glad that so many customers have appreciated Vistara's differentiated offering and unique value proposition. I would like to thank all our customers who have reposed their faith and kept coming back to us, making Vistara their preferred airline.
Delhi, January 5, 2016 (Newswire.com) - Vistara, India’s fastest growing full service carrier, today welcomed its millionth customer onboard. In less than a year of its operation, Vistara has already won the hearts of many customers across India to become their airline of choice. Adopting the brand philosophies of customer-centricity and service excellence from Tata and Singapore Airlines, Vistara is appreciated for its personalized and intuitively thoughtful service. Through a slew of innovative and differentiated offerings, Vistara has demonstrated its unique value proposition to its customers. With 12 destinations, 311 weekly frequencies and the industry’s best OTP (>90% since launch), Vistara has set a new benchmark for seamless travel experience in the true sense. Reaching this momentous milestone in such a short span of time shows that Vistara has lived up to its brand promise and exuded an elegant, refined spiritedness reflective of a service experience that is authentic and designed meticulously.
Having started operation with its maiden flight on January 9, 2015, Vistara has grown its fleet and expanded its network across India, leading to a swift increase in weekly frequencies. Catering to the growing demand, Vistara has recently increased the frequency between New Delhi and Mumbai from six to eight flights a day.
Today, through the auto check-in process, the millionth customer of Vistara was identified. Mr. Biplove Choudhary, who happened to be the special customer received a warm welcome by Vistara crew at Delhi International airport. He was escorted right from the airport entrance to the check-in counter. Originally booked to travel on Vistara’s Economy Class from Delhi to Mumbai, Mr. Choudhary was pleasantly surprised by a courtesy upgrade to Business Class. He was also felicitated by CEO of Vistara with a complimentary Club Vistara Gold membership. To celebrate the occasion, all passengers flying today with the airline are receiving a complimentary Premium Economy upgrade voucher** redeemable on a future flight. A specially designed baggage tag marking the milestone is also being presented to all customers.
Conveying his excitement on being the millionth customer, Mr. Biplove Choudhary, said, “I am a frequent traveler and this was supposed to be another business trip until I realized I was Vistara’s millionth customer. I am very honoured and pleased to be a part of Vistara’s celebrations. Vistara transformed my routine travel into a memorable one and the entire staff made me feel very special. From the warm reception at the airport, I was pampered throughout the journey to my destination, Mumbai. Vistara is definitely my preferred choice of travel in India.”
Expressing delight on this occasion, Mr. Phee Teik Yeoh, CEO, Vistara said, “This is another great achievement for Vistara within the first year of operation. We are glad that so many customers have appreciated Vistara’s differentiated offering and unique value proposition. I would like to thank all our customers who have reposed their faith and kept coming back to us, making Vistara their preferred airline. We will continue to focus on the feedback of our customers and deliver seamless and personalised service experience to delight them.”
In 2016, there will be an addition of four more aircraft to the current fleet of nine, leading to the introduction of new destinations and increased frequencies to the existing network offering more choices of departure and arrival to Vistara customers. New strategic partnerships with airline and non-airline brands are in the pipeline which will further strengthen Vistara’s value proposition for its FFP (Club Vistara) members. The integration of the most advanced IFE system, that enables inflight wireless streaming of highly engaging audio video content across all three cabins, will be completed by early next year. The coming months will also witness the launch of Vistara’s signature lounge at T3 at the IGI Airport in Delhi.
** Conditions apply.
About Vistara (TATA SIA Airlines Limited): TATA SIA Airlines Limited, known by the brand name Vistara, is a joint venture between Tata Sons Limited and Singapore Airlines Limited (SIA) with Tata Sons holding the majority stake of 51% in the company and SIA holding the remaining 49%. Vistara brings together Tata’s and SIA’s legendary hospitality and renowned service excellence to launch the finest full service carrier in India aimed at creating memorable and personalised flying experiences for its customers. Vistara commenced its commercial operations on January 9, 2015 with an aim to set new standards in the aviation industry in India. For additional information, visit www.airvistara.com.
For more information, please contact:
Rashmi Soni Reema Dewan
Head – Corporate Communications IPAN Hill+Knowlton
Vistara - Tata SIA Airlines Limited Email: reema.dewan@hkstrategies.com
Email: rashmi.soni@airvistara.com M: +91 999900166