TVRunway Announces JWPlayer & Video.JS Connectors
TVRunway announces its new API connectors for JWPlayer and Video.JS. TVRunway is an API search engine that integrates inside video players, allowing people to find the clothes from their favorite shows while they watch.
New York, NY, April 28, 2016 (Newswire.com) - TVRunway announces its new API connectors for JWPlayer and Video.JS. TVRunway is an API search engine that integrates inside streaming video players, allowing women to find the clothes from their favorite shows while they watch.
Because JWPlayer is used by more than one million video distributors, the connector now makes TVRunway tech available to over one billion users across more than 750 million hours of video. And due to the open-source nature of Video.JS, TVRunway's second connector makes it possible for any site running a standard html5 player base to integrate.
"By inserting 4 lines of code in their already exiting player, distributors can make 100% of their videos monetizable in 5 minutes or less."
Terena Bell, CEO
“By inserting 4 lines of code in their already exiting player,” TVRunway CEO Terena Bell says, “distributors can make 100% of their videos monetizable in 5 minutes or less."
“A world where the customer gets to choose for herself what she wants inside a video she’s already watching is inevitable. Before TVRunway, it just wasn't scalable. Our APIs for JWPlayer and Video.JS are early critical steps in making streaming video commerce an everyday reality.”
About TVRunway:
TVRunway is the television industry’s first OTT commerce tool that doesn’t edit, tag or alter the original video in any way. Instead, TVRunway’s API search engine uses machine learning algorithms to match clothes in the video with 300+ retailers’ current inventory, providing real-time, in-player results. Learn more at TVRunwayIt.com.
Source: TVRunway
