The Park Hotels Installs RateTiger To Gain Competitive Price Intelligence
Implements RTSuite Shopper for online real-time rate shopping in five of its leading properties
Online, November 23, 2011 (Newswire.com) - The Park Hotels has selected RateTiger's price intelligence tool to better monitor the market and ensure their pricing decisions are relevant and dynamic.
The Indian hotel chain with nine luxury properties in major Indian cities has implemented RTSuite Shopper, RateTiger's online real-time rate shopping tool in five of its leading properties. The tool helps them analyze their market position by comparing competitor rate information across various OTAs as well as the GDSs. These rate reports help the hotel make informed decisions and react to market conditions in a timely and effective manner.
Rohit Arora, Corporate Director Sales & Marketing, The Park Hotels commented, "We have been using RTSuite Shopper for around two months and are very satisfied with it. RateTiger's pricing reports are always accurate and up-to-date to the minute. We have so much confidence in the reports that we don't want to look back. Earlier we gathered pricing data manually which took us around two - three hours for each hotel. With the implementation of RTSuite Shopper, we have saved a lot of time spending just ten minutes to monitor data for each hotel. This, in itself, speaks a lot about the tool's efficiency and importance."
Mr. Arora further states, "RateTiger's easy-to-use functionalities make it a product of choice for us, while the different formats in which we can export reports further make it valuable. And the Rate Alert feature is simply amazing. You do not have to keep checking, whenever any competitor's price goes beyond a defined threshold, the tool gives you an Alert and you can act instantly. RateTiger truly makes technology work for you."
The Park Hotels is currently using RTSuite Shopper in their Bangalore, Delhi, Kolkata, Chennai and Hyderabad properties.
About Park Hotels: The Park Group of Hotels is a pioneer in the concept of luxury boutique hotels in India. Over the 40 years since it was first established, the group has grown in popularity and prestige, achieving global standards of product quality and service excellence. The Park has achieved excellence in the market through the ceaseless up-gradation of products and services, making it a truly cutting-edge international experience.