The Marketplace 50 Set to Honor Excellence in the Multi-Vendor Ecommerce Space

New awards platform created to recognize excellence in those who build, operate, and enable multi-vendor ecommerce marketplaces

The Marketplace 50

McFadyen Digital, the leading global agency for e-commerce marketplace strategy and implementation, has announced the creation of The Marketplace 50, an exclusive list recognizing the top influencers in various categories of online marketplace and multi-vendor commerce innovation.

The Marketplace 50 honors leaders who are promoting the multi-vendor commerce model of platform business and pushing the pace of network-based commerce development from a business, technology, investment, and conceptual point of view. This highly competitive annual distinction accounts for dozens of factors and seeks to recognize those making a meaningful impact on this space.

The honorees are comprised of five categories containing ten honorees each. Those categories are:

  • Marketplace 50 Hall of Fame: Individuals whose contributions to the multi-vendor commerce space have set the tone for the entire industry.
  • Marketplace Market Makers: Individuals who lead the market-setting organizations in terms of investments and valuations.
  • Marketplace Thought Leaders: Individuals who cover and contribute knowledge-to the marketplace and multi-vendor commerce space.
  • Marketplace Enablers: Individuals responsible for the very best software that powers the platform revolution by enabling multi-vendor commerce to transact at scale.
  • Marketplace Operator Excellence: Individuals who are leading the way in providing an innovative marketplace shopping experience that benefits both marketplace customers and sellers.

"The digital commerce space is undergoing a paradigm shift with the growing popularity of multi-vendor ecommerce marketplaces and that shift arriving on a wave of innovation," comments McFadyen Digital CMO, Thomas Gaydos. "While some awards programs do recognize marketplaces, we wanted to create something new that specifically honors individuals who advance the greater multi-vendor commerce space in a variety of ways that can sometimes be overlooked."

The Marketplace 50 honorees will be revealed over the next two weeks, starting with "Marketplace Thought Leaders" the afternoon of Feb. 9. The final category, "Marketplace Operator Excellence" will be revealed in a live webinar with Digital Commerce 360 celebrating all honorees on Feb. 28, 2023 at 2pm ET. Learn more at TheMarketplace50.com.

About McFadyen Digital

McFadyen Digital is the leading global agency for e-commerce marketplace strategy and implementation. We create award-winning digital shopping experiences for the world's most prominent brands. Our clients seek to delight their customers with memorable online shopping experiences that scale, and we deliver those results on time and on budget. With over two decades of experience with large enterprise commerce projects, our strategy, technology, design, and ongoing innovation services delivered from our offices in the U.S., Brazil, and India provide scalable and repeatable results.

During 20+ years of global delivery, McFadyen Digital has optimized the quality, cost, and timeframe benefits of on-shore, near-shore, and off-shore team collaboration. We are honored to have enabled digital commerce and marketplaces for 10% of the Fortune 500 and hundreds of mid-market companies.  

For more information, visit www.mcfadyen.com or connect with us on LinkedIn.

Source: McFadyen Digital