The First Budget Friendly Software For The Independent Creation Of Virtual Events

With 3D Virtual Tradeshow™, the 3D and digital solutions software developer, widens its offerings with a comprehensive, innovative, and groundbreaking communication tool, from €5,900.

With 3D Virtual Tradeshow™, the 3D and digital solutions software developer, widens its offerings with a comprehensive, innovative, and groundbreaking communication tool.

Clients want to have quick access to organized information, anytime and anywhere.

However, current economic conditions are forcing businesses to drastically review budgets allocated to operations whose ROIs are sometimes difficult to measure.

With this strongly in mind, businesses are progressively integrating virtual solutions into their communications, particularly in event planning. They are less costly, innovative, and have a wider reach.


In the jungle of the existing offerings for tradeshows and virtual showrooms, 3D Virtual Tradeshow™, developed and marketed by Serious Factory, finally constitutes the ideal tool with an optimal cost/function balance.

From €5,900 (before tax) for an annual license, 3D Virtual Tradeshow™ is the first software for the autonomous creation of virtual events.

Visitors can leisurely peruse the videos in each stand, read online or download available documents, and of course contact the exhibitor.

No need to download a 3D plugin -- navigation is simple and intuitive.

Flexible and measurable communication

3D Virtual Tradeshow™ allows you to easily develop a virtual event, public or private, to quickly create a community around targeted exhibitors.

From the intuitive online back office, the user simply follows the outlined process, which is explained step by step to eliminate the risk of making a mistake or forgetting essential elements.

Many features have been included to make the software perfect for a marketing strategy of generating qualified leads: event registration, private booth on request, contact forms, smart / interactive briefcases, and detailed statistics of visits to allow tactics to be adjusted as needed.

Essential, innovative positioning

A true virtual expo or a marketplace for bringing many partners together -- these scenarios are addressed by the flexibility of 3D Virtual Tradeshow™! It is an excellent complement to the visibility of traditional expos for exhibitors who don't have the budget capacity to rent a physical booth.

This software also caters to companies who wish to present their offerings in a different way or facilitate communication on a long term basis between different business units and a network of partners. Pioneer of this new mode of communication, Fimbacte decided to use 3D Virtual Tradeshow™ as a means of promoting the winners of its 2012 17th "Festival du Cadre de Vie".

"These virtual spaces are an innovative and mobile way to present each project, in an area representative of the brand. This initiative makes information on key topics of our industry more accessible. Our novel approach for an award ceremony aims to be a fun and interactive for the recipients and partners," said Hedwige of Penfentenyo, founding director of Fimbacte.

For any purpose, 3D Virtual Tradeshow™ allows the organization of fairs on very specific topics for a highly targeted audience. InnoCos World is the first permanent virtual marketplace in the field of cosmetology and personal care industry. This professional networking platform generated thousands of visitors in the first month utilizing 3D Virtual Tradeshow ™.

"The mission of InnoCos World is primarily to bring together players in the field of cosmetics to better develop their expertise. That is why we chose a virtual marketplace, capable of combining glamor and innovation," says Irina Kremin, founder of InnoCos World.