FusePump Posts Rapid Growth As Co-founder Wins Young Gun Recognition
Bedroom to boardroom success sees co-founder Rob Durkin recognised as one of UK's most exciting young entrepreneurs
Online, November 23, 2011 (Newswire.com) - Bedroom to boardroom success sees co-founder Rob Durkin recognised as one of UK's most exciting young entrepreneurs
FusePump, the product marketing experts, announced today that its rapid expansion and growing list of high-profile clients has seen 25-year-old co-founder Rob Durkin recognised amongst the UK's top 30 fastest rising and most exciting young entrepreneurs in the Growing Business 2011 'Young Gun' awards. In the last year, FusePump has diversified its data feed technology and services. They now provide product data feed solutions for brands in a range of online marketing channels and e-commerce sectors, including travel, retail and mobile. The company is forecasting a turnover of £2 million for 2011 - an increase of more than 100 per cent on the figure reported for the full year 2010.
Launched as a privately-funded business in March 2009, FusePump defied the recession to become profitable within just six months and quickly established a reputation for delivering impressive results for its clients. The company recently completed a project for mobile phone provider Nokia, helping it deliver a new e-commerce platform for its global websites. In addition, FusePump has established a customer base over the last 12 months that includes a host of major household brands - including John Lewis, lastminute.com, Nokia and Sky. FusePump is also working with a number of major clients in the US, including JC Penney and Macy's.
"FusePump has experienced unprecedented success and one of our best achievements as a business is that we've managed to get such high levels of growth without any external investment," said Rob Durkin, co-founder, FusePump. "We're a product of purely organic growth and, over the past few years, we've secured a number of high profile client wins. Effectively, these have acted as vital cash injections into the business, enabling us to continue to build out our unique product offering and deliver outstanding results for our clients. I am especially proud of this achievement given that FusePump was established against the backdrop of a global economic downturn."
Durkin's story is one of bedroom to boardroom success. Aged 16 he set up a business selling DVDs online using a technology that automatically extracted pricing information from competitors' websites in real time. He used this pricing information to consistently undercut his competitors but still turn a decent profit. A simple, yet brilliant idea, Durkin knew his technology had the potential to become something far greater and, more than six years on, online marketing specialist FusePump continues to break new ground in e-commerce and online and digital marketing.
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About FusePump:
FusePump creates, manages and integrates product data feeds to maximise revenue from online marketing and eCommerce applications. High-quality data feeds increase product visibility and sales conversion for clients and enable consumers to find exactly what they're searching for. FusePump provides an end-to-end service meaning our technology doesn't demand any technical knowledge or management time on the part of our clients.
We partner with affiliate networks, digital marketing agencies and publishers, and serve clients in the retail, travel and mobile sectors - including Argos, John Lewis, lastminute.com, Orange and Thomas Cook. FusePump is experienced in the following channels: Affiliate Marketing, Google Shopping, Dynamic Advertising, Comparison Shopping Engines, PPC Automation, Social Media and Mobile Commerce. Visit: http://www.fusepump.com/
FusePump media contact:
Amy Redhead/Luke Davies
Aspectus PR
T (UK): +44 (0) 20 7182 4081
E: fusepump@aspectuspr.com
URL: www.aspectuspr.com