AiresLibre Travel Announces New Director of European Tourism

Sandra Ayala appointed to European Tourism Director for Luxury Boutique Travel Agency

AiresLibre Travel President and CEO Raquel Segura is pleased to announce the appointment of Sandra Ayala as Director, European Tourism for the luxury boutique travel agency. Based out of Paris, Ayala brings with her a vast knowledge of European culture, customs and business practices after working for more than 12 years in various management and leadership roles for a European Company.

In her new role Ayala brings senior management emphasis to the new line of escorted, group and independent tours being launched in 2012 by AiresLibre Travel.

"Sandra Ayala brings a wealth of knowledge and a strong focus on customer service to better serve the inbound European tourism market as AiresLibre Travel continues to increase emphasis on group, escorted and independent tours," says AiresLibre's President and CEO Raquel Segura. "Sandra will be a valuable resource for our agency and clients especially as we continue the roll out our line of I AM. tour products designed especially for women."

Prior to her appointment as Director, European Tourism, Ayala held a number of management positions for a leading European Logistics company in Miami, Florida. Ayala successfully developed sales processes while managing a team instituting quality control throughout her district.

"With the launch of our I AM. tours for women, this is an exciting time to be leading our European group and FIT tour team," says Ayala."AiresLibre has made educating clients on traveling like a local a priority and developing these new and exciting tours for women will bring the agency's mission of 'Escaping the Postcard Travel Syndrome' to a new level. I look forward to building new and stronger relationships in 2012 and beyond."

About I AM. tours

I AM. tours is a new line of luxury escorted, group and independent tours catering to the discerning professional woman who seeks the most authentic savoire faire of any city. These are in the development stages and will be launched to the general public in the middle of November 2011. The first escorted group tour will take place in Paris, France in the summer of 2012. Subsequent cities will be added to the calendar in the middle of 2012.