WFAA-TV Partners with Envision Interactive for Big D NYE Online Blowout
Texas' Largest Annual Televised New Year's Eve Celebration Goes Mobile
Online, December 3, 2012 (Newswire.com) - For the third consecutive year, WFAA (Channel 8) has selected Envision Interactive as its online marketing partner for the station's annual New Year's Eve event and syndicated television broadcast of Big D NYE.
This year's edition of the Big D NYE website introduces real-time integration with Twitter, Facebook and Instagram, enabling attendees to publish tweets, messages and photos to the site before, during or after the event. To meet the demands of the growing mobile audience, Envision Interactive also created an enhanced mobile version of the website for Big D NYE. Other new features include an online store, streaming video and a new-and-improved countdown clock.
"WFAA is a forward-thinking team and a lot of fun to collaborate with," Envision Interactive founder Reagan Judd said. "We're proud to be a part of this event again to usher in 2013."
WFAA creative & digital media director, and Big D NYE executive director said, "This is our third year to work with Envision. We are grateful for the company's dedication to quality and delivery. Envision Interactive has brought much in terms of online marketing knowledge to the event."
About Envision Interactive
Envision Interactive is a digital marketing agency that has offered its clients a comprehensive suite of digital marketing services since 2005. The agency specializes in branding strategy, creative, web development, inbound marketing and paid advertising. Envision Interactive also provides expertise in CMS development, responsive mobile websites, and mobile app development.
About Big D NYE
Big D NYE takes place at Victory Park American Airlines Center in downtown Dallas on December 31. For more details on the 2013 New Year's event, visit http://www.bigdnye.com.