Training Industry, Inc. Recognized for Outstanding Marketing Campaign Development
Campaign for Arrow ECS Education Recognized with W3 Silver Award by Academy of Interactive and Visual Arts
Cary, November 3, 2015 (Newswire.com) - Training Industry, Inc., a digital publisher, research and content development firm, has received a W3 Silver Award for its integrated marketing campaign developed for training services provider Arrow Enterprise Computing Solutions Education (Arrow ECS Education).
“We are proud of our longstanding relationship with Arrow ECS Education and are honored to have received the W3 Silver Award for our marketing campaign,” said Ken Taylor, president of Training Industry, Inc. “Training Industry is a world-class digital publisher focused on the information and tools that training professionals need to manage the business of training. As a resource to help them identify industry trends and best practices, we also provide training professionals with relevant tools, companies and services through referrals, vendor selection and a searchable database of training service providers.”
The award-winning campaign was developed by the Training Industry, Inc. creative services team, working with Arrow ECS Education.
“Training Industry’s creative services team worked closely with Arrow ECS Education to articulate their capabilities and expertise as a provider serving corporate IT training departments,” said Amanda Longo, creative marketing director at Training Industry. “The result of this close collaboration was a program with measurable results that exceeded expectations.”
About the W3 Awards: The annual W3 Awards are selected by members of the Academy of Interactive and Visual Arts (AIVA), an invitation-only group of top media, interactive, marketing and advertising professionals. Winning entries are judged based on a standard of excellence determined by the judges. The W3 Silver award designates an Outstanding entry.
About Arrow ECS Education: The Arrow Education Services group is designed to focus on training programs aimed at cultivating skills in emerging technologies, such as cloud, security, business analytics, and mobility categories.
About Training Industry: Training Industry publishes news, industry research, case studies and best practices for the training industry for dedicated business and training professionals, providing insights, information and tools to more effectively manage the business of learning, at TrainingIndustry.com and in Training Industry magazine. Training Industry, Inc. also provides comprehensive, integrated marketing programs for companies whose products and services address the needs of training professionals.