ThePostGame Promotes Mike Kelly to Chief Marketing Officer
NEW YORK, December 2, 2021 (Newswire.com) - ThePostGame, a leading digital sports consultancy and content studio, today announced the promotion of Mike Kelly to Chief Marketing Officer. Kelly joined the company in 2015 and has been serving as Senior Vice President, Marketing and Partnerships.
"Mike has played a critical role in ThePostGame's evolution and growth since he joined the company," said Eric Herd, President and CEO. "He is a rare find — a leader in every sense of the term. He is steady, patient, and his positivity brings a unifying presence. He has leveraged his expertise in building and executing our core services while deftly overseeing our partnerships with world-class clients."
At ThePostGame, Kelly has distinguished himself as an expert in digital content and distribution strategy, helping to grow audiences and revenues for premier properties in the sports industry. He has orchestrated many of the company's highest-profile projects, from branded content campaigns centered around major sporting events such as the Super Bowl and NFL Draft to groundbreaking international media rights deals to driving customer acquisition for sportsbooks.
"It has been a joy to work for TPG and an honor to have the new role of Chief Marketing Officer," Kelly said. "I'm fortunate to have an exceptionally talented and growing team to work with. With our industry moving at such a rapid pace, it's a rewarding experience to be able to work with leagues, teams, media companies, brands and athletes on such a wide variety of projects. I'm looking forward to what's ahead as we continue to help them navigate and maximize the digital space."
About ThePostGame
ThePostGame is a leading digital sports consultancy and content studio that has been serving leagues, teams, TV networks, publishers, advertisers and athletes for more than 10 years. ThePostGame's core services help properties in every critical business function transformed by technology — media rights optimization, digital strategy, sales and packaging, data-driven decision-making, digital video production, branded content development, social media marketing and sophisticated multi-platform distribution delivering mass reach or hyper-targeted audiences. ThePostGame has produced over 500 branded content series for the biggest properties and advertisers in sports. Notable clients include the NBA, NBC Sports, PGA Worldwide Exhibitions, FOX Sports, International Olympic Committee (IOC), ESPN, Yahoo, Canadian Premier League, Washington Post, USA Today Sports, Golfweek, Hamilton Tiger-Cats, Arizona State University's Global Sport Institute, The Madison Square Garden Company and New York Jets.
Media Contact: Victor Chi | victor.chi@thepostgame.com
Source: ThePostGame