The Lalit Suri Hospitality Group Rebrands Its Mumbai Property As 'The Lalit Mumbai' Traditionally Modern | Subtly Luxurious | Dist
The Lalit Suri Hospitality Group (an enterprise of Bharat Hotels Ltd) known as India's largest privately owned hotel company and also the fastest growing hospitality chain, today announced the rebranding of its Mumbai property as The Lalit Mumbai.
Online, April 1, 2012 (Newswire.com) - The Lalit Suri Hospitality Group (an enterprise of Bharat Hotels Ltd) known as India's largest privately owned hotel company and also the fastest growing hospitality chain, today announced the rebranding of its Mumbai property as The Lalit Mumbai. With this move, the company ends its franchise agreement with InterContinental Hotel Group. On November 19, 2008 Dr. Jyotsna Suri, Chairperson & Managing Director, The Lalit Suri Hospitality Group charted a highly successful brand change for the company. All luxury hotels of the Group today fly "THE LALIT" flag under The Lalit Suri Hospitality Group, as a tribute to the company's Founder Chairman Mr. Lalit Suri.
Speaking at the occasion, Dr. Suri said, "We have come a long way since birth of 'The Lalit' in 2008. Last year, we rebranded our Goa property as The Lalit Golf & Spa Resort, Goa. Soon, we will be launching our mid-segment hotel under the brand 'The Lalit Traveller'. With 9 operational hotels and 7 to open shortly, The Group has shown rapid growth. Our strength lies in the fact that we own, manage and operate each of our properties."
"The Lalit Suri Hospitality Group believes in developing destinations, and not just hotels. It is the people and the environment of the destinations that account for the success of our hotels. We have been organizing The Lalit Suri Polo at Drass (the second coldest habitat in the world) consecutively since past 3 years; introduced Beach Polo for the first time in Goa; organized memorable art and cultural festivals in Khajuraho and Bekal (Kerala) & the first ever longest Shikara race in the serene surroundings of Dal Lake in Kashmir. This year we have also added two unique initiatives to our calendar - The Lalit Chaupal for the real stakeholders of tourism and The Lalit Ice Hockey at Leh to promote the traditional sport in the region. " Dr. Suri further added.
Currently, The Group owns, manages and operates nine properties including The Lalit New Delhi, The Lalit Mumbai, The Lalit Ashok Bangalore in Business Hotels category, The Lalit Golf and Spa Resort Goa, The Lalit Temple View Khajuraho & The Lalit Resort & Spa Bekal (Kerala) in the Resorts category and The Lalit Grand Palace Srinagar and The Lalit Laxmi Vilas Palace Udaipur in the Palaces category. The Group would soon be adding another jewel in its crown, The Lalit Jaipur, a modern hotel inspired by traditional architecture. Subsequently The Lalit Great Eastern Kolkata, The Lalit Ahmedabad, The Lalit Chandigarh, The Lalit Amritsar, The Lalit Dehradoon will be launched, along with international projects The Lalit Grand Fort Dubai and The Lalit Resort & Spa Koh Samui (Thailand).
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About Bharat Hotels Limited
Bharat Hotels Limited is a leading hotel company from India, presently offering sixteen luxurious hotels (eight operational, eight under construction), with more than 3600 rooms in the five-star deluxe segment. Headquartered in New Delhi, the company started its first hotel in 1988 under the dynamic leadership of Founder Chairman, Mr Lalit Suri. The company continues to grow and consolidate its leadership position under the equally dynamic stewardship of Dr. Jyotsna Suri, Chairperson & Managing Director.
Bharat Hotels is known for its spectacular hotels and presently has operating properties in New Delhi, Mumbai, Goa, Bangalore, Srinagar, Udaipur, Khajuraho Bekal (North Kerala)and now Jaipur with under construction hotels, scheduled to open between 2012-2013 in Kolkata, Chandigarh, Ahmedabad, Amritsar, Dehradoon, Dubai and Koh Samui (Thailand).