Pittsburgh Pirates Select "Pride and the Passion" For New TV Ads

Online, April 29, 2011 (Newswire.com) - "Pride and the Passion," the newly recorded Bryan Cole song, will be used by the Pittsburgh Pirates in their upcoming television ads! "I am really honored to be working with such a storied franchise as my hometown team, the Pirates. I remember coming to games with my family as a youngster, and now, they are using one of my songs! It's really a dream come true. I can't wait to play this LIVE at PNC Park on July 22nd!" says Bryan.

The song, cowritten by Bryan and Michael Stover and inspired by the Pirates slogan, will also be the next single released by Bryan. "We were going to put out another single from Wide Open Road, but the initial reaction to "Pride" coupled with the Pirates' backing has made this a very easy decision. Plus, I think Bryan's hardcore fans are ready for some new music," says Stover, Bryan's manager.

There will be two versions of "Pride and the Passion" available for radio and download. The first version will be the original version recorded for Bryan's new CD, while the second version will be the "Pirate TV Spot" version, featuring an alternate chorus. Both versions will be available for purchase on Monday, May 9th, at all online music retailers. For more information, please visit www.bryancolemusic.com