Pace Events Emphasizes Face-to-Face Marketing
The management team at Pace Events outlined the benefits of face-to-face marketing in today's technology-based world. The firm's director of operations explained how the company's growth has created a need for new talent.
Louisville, Louisville, July 31, 2015 (Newswire.com) - “Directly engaging with customers is what makes the sale,” said Andrew, the director of operations at Pace Events. “When we focus on face-to-face marketing with our promotions, a customer will establish a long-term sense of loyalty to the brands we represent.”
“When this happens, it turns into a positive experience,” said Andrew. “That’s why our campaigns focus on building relationships.” Each engagement plan includes the company’s unique experiential marketing strategy. “There is no substitute for interacting with customers,” he added.
"Another benefit of our unique methods is that as we interact with customers, they provide us with useful information,"
Andrew, Director of Operations
The exciting interactions hosted by Pace Events are meaningful occasions. “Audiences are more sophisticated than ever,” said Andrew. “Therefore, we provide customized content which allows people to experience the benefits of the brands being showcased. When they depart, they must have a desire to continue the relationship that they have begun.”
“Another benefit of our unique methods is that as we interact with customers, they provide us with useful information,” remarked Andrew. “We use analytics to study past behaviors, but also to identify trends.” Through the use of technical and personal data-gathering techniques, Pace Events is able to provide messaging to specific market segments in a timely manner. “When you converse with a group of customers as if you personally know them, they will be more willing to buy from you,” said Andrew.
Pace Events’ Face-To-Face Marketing Efforts Create Need for New Hires
Pace Events’ successful marketing approach has caused the company to grow at a rapid rate. “As a result, we find ourselves needing to hire new talent,” said Andrew. The firm has a number of openings in the advertising and marketing divisions. “We are looking for top-rate candidates who want to learn the business,” he added.
Passionate individuals who would like to apply for a position at Pace Events are encouraged to visit the company’s website for further information. “We are looking for outstanding people who want to be part of a winning team,” said Andrew.
The management team believes that everyone must have a career plan. “At our firm, you don’t have a job. You have a career,” said Andrew. “Everyone is given the chance to advance. There are endless opportunities here. We expect everyone to be a leader in the company someday.”
Andrew is enthusiastic about the future. “Our face-to-face marketing approach is unparalleled. Customers want to know more about the brands they buy. Companies want to learn more about their customers. It’s a two-way street. At Pace Events, we are the people who keep the traffic moving in both directions. How exciting is that?”
