New Web Site Simplifies Finding, Booking National Trade Show Talent
PPG Model & Talent Agency Launches Its New Web Site which promises to simplify finding and booking top trade show, event, and convention models and talent nationwide.
Dallas, Texas, June 18, 2015 (Newswire.com) - Owner and President, Sondra Irwin, said that clients want to be able to easily access information on their mobile devices and book talent quickly. “Searching a website is important for a customer; they have to have a way to quickly find what they want with ease,” she said.
“We looked at our old site and with the text being small and content rich, there was too much information on each page that to view and use on a smaller mobile device would overwhelm the visitor. Also, the text size was important, and with today’s devices, having too much data crammed on single pages was also a factor when we were redesigning our site. When the original typeface size is larger to begin with, it is that much easier to read when it’s all compressed to a smaller screen size, like a cellular phone,” Ms. Irwin said.
“Most importantly,” said Irwin, “we wanted simplified navigation for clients to be able to get on the site and quickly find what they are looking for. We updated to the newest and latest technology with state of art design, speed, mobility access, and social media access. Companies today have been adapting as the technology allows, making everything easier for the buyer.
"Today when you attend trade shows and exhibits, many people are texting, tweeting, taking pictures, and sharing on social media all kinds of information useful to their customers and their businesses. We want to continue to be easy to work with and the new site makes it easier than ever.”
“We were also very concerned about intruders and hacking our old site,” Ms. Irwin revealed. “The newer technology helps to prevent or at least discourage spamming and hacking our site. We expect trouble-free operation for years and years, so we’re money ahead by using this now. Every business should do this.”
The company uses a WordPress open-source format with commonly used plugins. A website design firm developed the new site using some of the text and images from PPG’s previous Web site, which had been through several redesigns over the past eight years.
“It’s such a virtual world, today,” adds Irwin. As communication evolves, we must, too. Our agency website looks awesome on any device and is easy to navigate. It’s just what clients want; an easy way to find models and talent for all types of events nationwide.”
PPG has been providing trade show models and talent for over 23 years for brand name companies in most business sectors.