NetStrategies adds Local Search Visibility

Online, November 25, 2009 (Newswire.com) - (Northern Virginia) -- NetStrategies added a new local search offering to deliver improved visibility for businesses and more precise results for consumers looking for specific products or services.

According to Nielson, more than 8,608,400 searches were entered into the top 10 search engines between April 2008 and 2009.1 People search for answers, information, products, and services online every minute of every day. The challenge for an online business is to make sure its product or service pops up in the search engine results in plain sight for those potential customers.

NetStrategies can now help its customers improve their local search engine results with a special service called Local Search Visibility. It distributes critical information like brands carried, hours of operation, languages spoken, and services provided to local search directories.

"We can now ensure our customers' Web sites are listed in every major directory nationwide with accurate content that is easily updated with changes," said Stacey Morgan Smith, director of search engine optimization for NetStrategies. "Evidence shows search engines reward sites for this kind of accuracy across the board."

Inclusion in every major directory like Google's Business Center or Yahoo! helps online customers find what they really want.

1 http://en-us.nielsen.com/main/news/news_releases/2009/may/Nielsen_Online_Search_Data_April_2009