Michael Strauss' Book "Value Creation In Travel Distribution" Offers Insight Into The Travel Industry.
Michael Strauss, today announced the release of his book titled "Value Creation in Travel Distribution" detailing the current inadequacies and the distribution struggle in the travel industry and offering no-nonsense solutions to address them.
Online, September 29, 2010 (Newswire.com) - Miami Beach, Florida - Michael Strauss, today announced the release of his book titled "Value Creation in Travel Distribution" detailing the current inadequacies and the distribution struggle in the travel industry and offering no-nonsense solutions to address them.
The book provides a guide to the fascinating travel sector from a global perspective with insights into the economic, political, and social forces that drive and shape tourism and business travel through the power of distribution. Furthermore it highlights major trends in the travel industry; market research; statistics and historical developments; airlines' roles; distributors' and travel agents' positions in the present and in the future.
This comprehensive snapshot is not just intended for travel experts. Especially newcomers to the travel industry will enjoy the clear enlightenment's of the value chain in the travel industry, its players and their roles along with the IT-systems used - and thus are able to grasp the complex interrelations of this multi-faceted industry in one reading.
Michael Strauss, CEO of PASS Consulting and Head of the Business Unit Travel worldwide, believes that the travel industry has huge potential for improvement. According to Strauss, "In other industries technology sets the pace for innovation, while in the travel industry it seems to be lagging behind. A more sophisticated level of enthusiasm regarding innovation would make the industry more resistant to future fluctuations and also would result in new attractive products and processes, which in the end will help put the traveler into the spotlight again."
The release of the book comes at a critical time as internet giants speed-to-market, wanting a piece of the action, while the existing industry players are busy cannibalizing themselves. "It is about time for all participants to rethink the game." Michael adds.
To purchase the book starting at $9.99, please go to:
bit.ly/MichaelStrauss
About the Author:
Michael Strauss is the CEO of Miami-based PASS Consulting Corporation. He has been the driver behind PASS's incredible success and continued growth in the travel and telecommunications industries. He is also Head of the Business Unit Travel worldwide for the $150 million PASS Consulting Group, a global consulting organization with more than 625 employees.
Michael started his professional career in 1993 at Siemens Mobile Germany as a developer for cordless phone systems. He soon was in charge for product development and strategic relationships with leading customers. Later he was responsible for both strategic market and trend analysis for Siemens' cell phone network division and worked closely with the Siemens executive leadership team.
In 2000, Michael Strauss joined PASS Germany, where he developed and managed the telecommunications division. In 2004 he was named CEO of PASS North America and at the same time Head of the Business Unit Travel. Since then Michael has been instrumental in scaling PASS's technology solutions while maintaining a culture of innovation within the company.
A visionary with sound business principles, Michael is the author of a number of articles and papers on the travel industry and technology in particular. He speaks frequently to and motivates corporate audiences on the subject. He feels strongly about the need to open up the industry towards innovation and thus make it a better place for all players involved to work and do business with emphasis on the traveler.
In addition to directing PASS's business activities, Michael is actively involved in a number of industry-related activities such as the Open Axis Group, a non-profit organization dedicated to the promotion of XML as the optimal electronic messaging structure for airline system connectivity worldwide.
Michael holds a Masters degree in Engineering and Information Technology from the Technical University of Munich.
Michael and his team continue to be innovators and leader with clients that include the world's most successful TMC's, businesses, GDSs and technology providers. Among these: American Express, BCD Travel, Omega World Travel, The Travel Authority, Boulevard Travel, Airtrade, Morris Murdock Travel, Lufthansa City Center, E-Travel & Amadeus One, Morgan Stanley, Hewlett-Packard, nuTravel, Travelport, Emirates, Farelogix, International SOS, MEDEX, Starcite, SureWare, TravTech, Lufthansa, vayama.com, Hotelexpress.com, Sandals & Beaches, Vail Resorts, swifttrip.com and Costa Cruise Lines. Michael's team has also helped Cheaptickets.com, ARC and Navigant (a Carlson Wagonlit Travel company) to become a leading provider of travel related services.
Interview contact:
Michael Strauss
Email: Michael.Strauss@Pass-Consulting.com