MEElectronics Announces Company Name Change to MEE audio

New name reflects focus on headphones and audio accessories

MEElectronics, premier manufacturer of wired and wireless headphones, earphones, and audio accessories, has announced a new company name: MEE audio.

MEE audio includes the company’s Sports, Wireless, and Signature lines of headphones, earphones, and accessories. “Our legacy name no longer fully described our company,” said Mike Jones, Director of Internet Marketing, “Back in 2009 we decided to focus on headphones full-time and now we want to ensure that our image and name accurately reflect what we do.”

The new name underscores the company’s focus on headphones and audio accessories and delivers a clearer message for expansion into international channels. “MEE audio better represents our expertise and manufacturing capability, and will allow a more cohesive approach to product development and marketing moving forward”, said Mike.

The company has introduced a new logo that aligns with the new name, placing more emphasis on MEE, which stands for Music Enjoyment for Everyone.

The new name is effective immediately, and will be implemented across the company's products through the 2015 calendar year. A new company website, MEEaudio.com, will launch later this year.

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About MEE

For more than five years, MEE headphones and earphones have won acclaim from casual listeners and audiophiles alike. Specializing in sport, wireless, and high fidelity headphones, MEE is committed to providing the best user experience, performance, and value with every product.

Web: www.meelec.com | Twitter: @MEElectronics | Facebook: www.facebook.com/MEElec

For further information please contact:

Cheryl Shieh
Public Relations Manager
MEElectronics
cheryl@s2einc.com

Mike Jones
Director of Internet Marketing
MEElectronics
marketing@meelec.com