Media Alert: SocialVolt and Social IRL to Host American Marketing Association Webcast on 2012 Social Media Resolutions

Online, December 8, 2011 (Newswire.com) - SocialVolt, an enterprise social media management provider, will host a webinar on December 14, 2012 at noon CT/1 p.m. ET titled, "Your 2012 Social Media Resolutions: Ten Bad Habits to Shed in the New Year". During the webinar, speakers Ben Smith, founder of Social: IRL, and Joe Cox, director of marketing for SocialVolt, will discuss the ten bad social media habits that every marketer should break and tips for achieving social media success in the New Year.

Who: Social: IRL is a social media consultancy company dedicated to working with businesses to integrate social media into their business goals and initiatives. Ben Smith, founder of Social: IRL, is an industry expert who has helped many companies achieve their social media goals. SocialVolt is a social media management system (SMMS) that delivers enterprise social media solutions for businesses and agencies to help companies maintain control, minimize risk, and empower staff at all levels to build profitable customer relationships in real-time. Joe Cox, director of marketing for SocialVolt, is an expert digital strategist who has worked with top brands, including Coca-Cola and Redbull, to maximize social media effectiveness. He is also the president of the Social Media Club of Kansas City.

What: Social media marketing isn't about how many "likes" your brand has on Facebook or how many followers you have on Twitter. It's about increasing awareness, spreading goodwill about your company and interacting with customers in real-time. But it's also about adhering to brand messaging, internal policies and regulatory guidelines, all while proving to the higher-ups that social media actually is an effective tactic to include in a marketing tool kit.

Unfortunately, many marketers have unknowingly adopted poor social media habits because they don't have the proper tools to measure and monitor their activities - leaving them wondering whether social media is really worth the effort and risk.

Specifically, attendee will learn:
• Real-world examples of agencies and brands that are effective at social media marketing
• The risks of social media and how to safeguard against them
• Methods for improving social media marketing effectiveness in 2012
• How brands can ensure safe and compliant social media activity across the entire organization while still empowering employees to have a voice
• How agencies can effectively monitor and manage social media efforts across multiple clients

When: December 14, 2012 at noon CT/1 p.m. ET

Where: Register for the online event here: https://cc.readytalk.com/r/qfomxb2heavz

About SocialVolt: SocialVolt delivers enterprise social media management solutions for businesses and agencies. Its unified platform supports engagement across brands while delivering accurate reporting from multiple channels. With SocialVolt, companies maintain control, minimize risk, and empower staff at all levels to build profitable customer relationships in real-time. Its board of advisors is comprised of experienced senior marketers from American Express, Sprint and other leading enterprises. Founded in 2009, SocialVolt is based in Kansas City and backed by Archer Capital. Learn more at www.socialvolt.com.
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