Marketsmith Expands Creative, Client Services, and Analytics Teams…Again

Kaming Liu, Senior Art Director

Marketsmith Inc., one of the fastest-growing, women-owned, data-driven marketing agencies, continues to expand its team of talented employees. The company believes it has defined what employees are truly looking for in their place of work. It involves a mixture of factors, but to keep it simple, they are looking to feel valued.

“At Marketsmith, we value our employees in more ways than one, which is why we keep building such a wonderful talent pool,” notes Marketsmith President Jill Draper.

"At Marketsmith, we value our employees in more ways than one, which is why we keep building such a wonderful talent pool."

Jill Draper, Marketsmith President

The company recently hired four new employees, in departments including sales, creative, and technology. They include:

Kaming Liu, Senior Art Director

Kaming is a digital/interactive art director with years of experience designing both digital and print projects for marketing campaigns and editorial content. Now residing in Randolph, NJ, he came from Hong Kong at age 19 and has a BFA from The Cooper Union for the Advancement of Science and Art.

Kaming has worked on a variety of name brands such as Novartis, Tourism Island, PSEG, Depomed, AT&T, Hertz, Moen, Merck, Alcon, Reader’s Digest, Budget Travel, Kraft, Sanofi, and Penton Publishing.

As senior art director, Kaming collaborates with copywriters, account executives, creative directors, and project managers to brainstorm, develop, and implement creative ideas that target to business objectives.

Amanda Crossen, Junior Art Director

Originally from South Brunswick, NJ, Amanda has a BA from Pratt Institute in Communications Design. As a new college graduate, she has experience interning at several graphic design and marketing agencies in the tristate area, where she helped to develop concepts and designs for top brands such as Samsung, Comcast Xfinity, Trojan, and Marshalls.

As Junior Art Director, Amanda is responsible for developing creative content for our clients and non-profit organizations.

Kailey Savacool, Marketing Associate

Kailey is from Toms River, NJ and is a recent graduate of the University of North Carolina – Wilmington. She has experience as a PR and Marketing Intern at ADP Fitness.  As a marketing associate on our sales team, Kailey is responsible for new business development, coordination of CRM campaigns, contributing to social media content, and creating videos for various marketing initiatives.

Tomasz Zgiet, Data Analyst

Our most recent college graduate, Tom was born in Bialystok, Poland, and has a Bachelor’s Degree in Business Analytics from Montclair State University. He has experience using Microsoft Azure Machine Learning, SQL, and data visualization tools. As a data analyst at Marketsmith, his daily responsibilities include data cleansing, data visualization, and dashboard creation/updating. He is also in charge of formatting large data sets for use in BI tools; large file uploads for database updates and researching trend analysis in incoming data.

Marketsmith continues to grow and is still looking for exceptional talent. Visit our Join Our Team page if you are interested in being a part of this exciting agency, which has been named as #97 on 2015 Inc 500 list of the fastest growing privately held companies in the U.S., moving from #135 in 2014, as well as “50 Best Places to Work” in Silicon Review. It also recently moved up to #6 on the 2015 NJ Biz list of women-owned businesses and was twice honored as a Top 50 Fastest Growing Company in NJ (2014 and 2015).

About Marketsmith Inc.
Marketsmith Inc. is a full-service, woman-owned media and creative agency that specializes in data analytics to drive better outcomes for our clients. Marketsmith is comprised of analysts, researchers, and innovators within a culture that values transparency, raises talent, and thrives in collaboration. Our goal is to use data to optimize brand communication and deliver greater ROI across all channels. Most importantly, Marketsmith does great work to do good things!  For more information, please visit: www.marketsmithinc.com.

 

Source: Marketsmith Inc.

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