LeadingAge Illinois 2017 Senior Living Conference Set for September

LeadingAge Illinois

At the Senior Living Conference taking place September 26th and 27th, featured speakers Dan Gartlan and Nicole Wagner will share their senior living marketing expertise. President of Stevens & Tate Dan and Internet Marketing Director Nicole will hold a 90 minute, hands-on workshop where participants will learn how to use social media to communicate with their audience on a more personal level, as well as optimize their website to drive more qualified leads.

From this workshop, called "Attract, Convert, and Close Prospects Using Social Media Strategies and Website Conversion Techniques," participants should be able to:

  • Determine key marketing tactics to achieve overall business goals.
  • Be able to create buyer personas for future residents and prospects.
  • Understand the stages of the buyer’s journey and how to communicate to prospects through each stage.
  • Walk away with defined steps to improve online presence in order to meet objectives.

Stevens & Tate was asked to share their expertise at the conference based on their extensive experience in the senior living marketing field – with proven success building brands and growing business.

WHO: LeadingAge Illinois members and affiliates—part of a national association of 6,000 not-for-profit organizations dedicated to expanding the world of possibilities for aging care

WHERE: Hilton Lisle/Naperville, Lisle, IL

WHEN: Tuesday, September 26th from 9:00-10:30 a.m

DETAILS: President Dan Gartlan and Internet Marketing Director Nicole Wagner will hold a hands-on workshop to "Attract, Convert, and Close Prospects Using Social Media Strategies and Website Conversion Techniques"

The upcoming Senior Living Conference is the highlight of the senior living professional community here in Illinois, as thousands of LeadingAge members are expected to attend the two-day conference. At LeadingAge Illinois, Dan will demonstrate innovative new ways to implement marketing tactics for senior living.

Dan’s presentation is a great opportunity for LeadingAge members to learn proven techniques to improve their marketing performance. This popular program has been highly regarded by senior living/aging care professionals across the county. At LeadingAge Illinois, Dan will demonstrate innovative new ways to implement marketing tactics for senior living.

LeadingAge Illinois is one of the largest and most respected associations of providers serving Illinois older adults and the state chapter of the significant national organization. LeadingAge Illinois serves more than 500 providers including home and community-based services (HCBS), senior housing, continuing care retirement communities (CCRC), assisted living, supportive living, and skilled nursing/rehabilitation centers. To learn more about the Annual Meeting & Exposition, click here.

Source: LeadingAge Illinois