Lachman & Company Attributes Increase In Online Presence To SEONext's Efforts
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Online, April 27, 2012 (Newswire.com) - Many successful businesses that have been around for years can attribute some of that success to learning how to change with the times. Lachman & Company has been providing custom 4-awards and executive gifts for well over 110 years and along with offering the highest quality products, they understand the importance of ongoing marketing to existing and potential customers. While their wide variety of creative products speak for themselves, they wanted to be able to reach organizations world wide who would not have immediate access to their showroom. Through the use of their website, companies can now browse their full product catalogue and save time and money by getting a price quote online or over the phone.
One of the most important aspects to their website is that it has been search engine optimized with the help of SEONext. Without Search Engine Optimization (SEO), a website can fail to reach it's desired success because it will not be viewed by the specific audience your niche company is trying to market. With the proper marketing strategy in place, SEONext can have your website listed within the most relevant searches for your business type. This ensures an increase in traffic to your site by your target audience, meaning an increase in business.
Carrie Lachman, President of Lachman & Company, stated, "I have only been with SEONext since mid April of 2011. In just 3 months, I have jumped from not even being in the top 100 entries of Google to the first or second page in 3 categories of search terms, and I have jumped into the third page of 3 additional categories. I can only expect that this will keep improving given that I have had such a dramatic increase in search visibility in this short amount of time. I am already getting calls from potential first time customers from all over the country and have been told by many of them that I am the first one to come up on their screen, depending on their search term. Business is starting to increase already. Keep up the good work SEONext!"
About Lachman & Company:
Since 1893, Lachman & Co. has developed a reputation for design excellence and unsurpassed customer service. We offer a wide range of 4-awards and specialty products in various sizes, styles, and materials. Whether you are looking for something classic or contemporary, glass or wood, big or small, Lachman & Co. can create a one-of-a-kind item that impresses the most discriminating customer. All of our products are created in-house by our design specialists and craftsman. Browse the online catalog or stop by our Southfield, MI, showroom to see thousands of unique items. http://www.4-awards.com/