Kyp Announces Rebrand as New Website Launches
Online, June 12, 2013 (Newswire.com) - After an extensive strategic review, Kyp Plc (www.kyp.com), the leader in communications connecting digital and real world media, has announced a complete rebranding that includes the launch of a new website. Since 2005 Kyp has been helping brands establish deeper connections and engagement levels with their customers. With this rebranding, Kyp is focused on providing bespoke marketing solutions and proprietary technology offerings as they continue to grow worldwide.
Steve Shapiro, VP Strategic Partnerships at Kyp, said of the rebrand: "I believe that anyone who experiences our revised branding, or visits our new website, will immediately connect with the essence of Kyp. It's a clear reflection of our core philosophy, which is to engage audiences using dynamic content.
The redesigned Kyp logo and website features a fresh look and uses a responsive and easy-to-navigate design. "Our decision to rebrand aligns with our evolution as a company. It was a natural progression from providing innovative print to digital solutions, to making our stance as a fully integrated marketing company." said, Nicholas Miller, Kyp CEO. "We are proud to have a brand that demonstrates our position as the market leader in communications that connects digital to the real world."
Kyp's repositioning is led by market expansion into new verticals and product development for its clients. The refreshed brand identity seeks to communicate Kyp as a full-service marketing and technology company, encompassing the entire service and products portfolio.
About Kyp >>
Kyp is the leader in communications connecting digital to real world media for the world's leading brands. Kyp's solutions empower marketers to connect with audiences through intuitive learning experiences that begin in the physical world and end in the digital. Through an ever-evolving portfolio of patented solutions and proprietary applications we guide audiences on personalized and progressive engagement journeys.
To learn more about Kyp services and products, please visit Kyp.com.
