Kenya Develops New Tea Cultivar, Introduced in the Midwest by Churchill's Fine Teas

CINCINNATI, October 1, 2017 (Newswire.com) - Kathleen and Jerry Kern, co-owners of Churchill's Fine Teas, announce they have launched a completely new category of tea and it is already becoming a customer favorite.

"We are excited to help launch a new category of tea for the first time in several decades," says Kathleen. "Purple tea is a brand new type of tea, developed and grown exclusively in Kenya. When we met with the tea farmers, we were really inspired by their story and had to try the tea." Jerry adds, "the Kenyan tea board has been working on this tea for over 20 years, specifically to grow a crop that could help lift the region out of poverty. We are proud to support these farmers and to continue offering new tea experiences to our customers."

We have over 265 teas from around the world. It is exciting and gratifying to be able to introduce a new tea cultivar to add to our curated selection that will have a sustaining economical effect on the farmers of Kenya.

Kathleen Kern, Founder - Owner

Churchill's Purple Tea comes from the high elevation of Nandi Hills in the Great Rift Valley of Southwestern Kenya. The tea leaves are purple because they contain a high concentration of anthocyanin, the same antioxidants found in blueberries, pomegranates and acai berries. This results in a delicious tasting tea that also offers great health benefits. Churchill's currently offers four kinds of purple tea including purist Kenyan Highland Purple Tea and three naturally flavored bends, Sangria, Parisian and Jasmine.

Churchill's softly launched the tea earlier this summer through a special release for Rewards Customers and they have already seen purple tea become a customer favorite. The Kenyan Highland and Sangria Purple teas have been the most popular so far and they expect the Parisian and Jasmine blends to gain popularity as fall arrives and customer preferences change with the season. Green and Oolong tea drinkers in particular have loved trying the new tea and everyone has enjoyed hearing more about the story behind the tea.

Churchill's Fine Teas specializes in premium organic and organic compliant teas from around the world. They offer the largest loose leaf tea selection in the Midwest.

Visit www.churchillsteas.com for more information.                   

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CONTACT:
KATHLEEN KERN
(513) 748-0464
​kathleenkern@churchillsteas.com

Source: Churchill's Fine Teas

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