Innovative new Members Area for London Clubs International

London Clubs International, part of Harrah's Entertainment Inc., has recently launched a Members Area on their website www.thecasinolsq.com to help promote the 2010 World Series of Poker Europe (WSOPE) and to provide more relevant communication to

London Clubs International, part of Harrah's Entertainment Inc., has recently launched a Members Area on their website www.thecasinolsq.com to help promote the 2010 World Series of Poker Europe (WSOPE) and to provide more relevant communication to members.

Developed by social media innovators Digital Visitor, the Members Area will encourage poker enthusiasts from all over the world to join the online community and to create a 'Member Profile', enabling London Clubs to collect valuable, highly relevant information about their patrons and those with a general interest in poker.

Throughout the event, London Clubs will use the site to give members of the community updates, the latest news and exciting coverage of the series as and when it happens. Members will also be able to upload their own posts and experiences relating to the event.

Introduced in 2007, the European leg of the World Series of Poker quickly established itself not only an important stop on the professional tour, but also as a significant part of the WSOP tradition as the world's longest-running, richest and most prestigious gaming event.

The winner receives a WSOP gold bracelet, globally recognised as the game's highest honour and a cash prize based on the number of entrants and the amount of the event buy-in. There are five gold bracelets up for grabs.

London Clubs UK Marketing Director, Jonathan Spittle says; "The new Members Area is a fantastic opportunity for us to better promote not only the WSOPE but also other special events to our patrons and help to drive more customers into our venues. By gathering information from interested people, we hope to keep members up-to-date with targeted news and promotions that are highly relevant to them whilst providing great updates and information from the world of poker".

"We are excited to be able to provide this facility to people who will be following the event all over the world and to solidify the European series as a world class poker event."

Digital Visitor Marketing Director, Simon Jones adds; "We are delighted to be working with London Clubs on this exciting project. Social networking is a great way for businesses to build relationships with their customers, and our Visitor Review social networking solution presents a fantastic opportunity for organisations in all industries to build valuable, long-term relationships with customers."

The World Series of Poker Europe (WSOPE) runs from the 14th - 29th September and is being held at London Clubs flagship casino, the luxurious Casino at the Empire in Leicester Square.
To become a member visit www.thecasinolsq.com
For more information about Digital Visitor or Visitor Review go to www.digitalvisitor.co.uk , call +44(0)1179 055 195 or email press@digitalvisitor.co.uk

Notes to Editors:
1. Digital Visitor specialises in social media and social networking solutions to the leisure and tourism industry.
2. Digital Visitor's leading social media and social networking solution, Visitor Review is being used by high profile tour operators, individual visitor attractions, destination management organisations and international travel organisations.

3. Each Visitor Review platform is branded individually for each client and provides the ability for visitors to their website to upload text, photos and videos, helping to create and engage with their own online community whilst collecting invaluable marketing collateral.

4. Digital Visitor is the official provider of online video for VisitBritain, and has been providing social media solutions to the national tourist board since 2009.

5. The Visitor Review solution has recently been nominated in the 2010 Travolution Awards for 'Best Online Application', and Digital Visitor has been shortlisted for 'Best Technology Provider' and 'Rising Brand of the Year'

6. For further information, please contact:

Carla Ciccotelli, Online Marketing Executive
Digital Visitor
Kings House, 14 Orchard Street
Bristol, BS15EH

Email: carla@digitalvisitor.co.uk
Tel: 01179 055 195
www.digitalvisitor.co.uk

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