Innovative Marketing Focuses on Productivity at End of Year
The Innovative Marketing management team has made a point of enhancing productivity at the end of the year. According to John, the company director, this holiday season is expected to be the biggest yet.
Riverside, CA, November 27, 2015 (Newswire.com) - In the sales and marketing industry, the final quarter of the year is intense. It is when many products receive their most sales, so the teams that represent them need to be ready to take advantage of high sales volumes. John indicated that at Innovative Marketing, they have been preparing their campaigns for some time, and he believes they will have a major impact.
“This time of year we have a chance to really advance the brands we serve,” said John. “That’s why we have to be on the top of our game. As such, along with the rest of the management team, I will be streamlining our productivity in the final months of the year. Fortunately, we recently took a retreat to the Bahamas, which has reenergized the entire office.”
"This time of year we have a chance to really advance the brands we serve,"
John, Director
Innovative Marketing’s Director Discusses Improving Productivity
John has introduced a new initiative to boost productivity in the Innovative Marketing office. The most important aspect of it is communicating that the end of the year is a time to be excited, not worried. He has been actively talking about the holiday season in a positive, upbeat way. This mentality has quickly spread through the office, adding energy to the team.
“It is incredible how much our attitudes affect our work,” John stated. “I think a lot of company leaders neglect to make their workplaces fun and energetic. It’s reflected in the effort they get from their teams. We are striving to make the group as excited about the holiday season as possible, so we’re having a lot of fun and making Innovative Marketing truly festive.”
He added that goal setting is also a major component of his initiative. According to John, having clearly defined goals is the most reliable way to ensure a group is working toward desired ends. Of course, it is important to be respectful of team members’ personal needs. As vital as the holiday season is, it should not cause a leader to become a taskmaster, John explained.
“Productivity is about balancing expectations, reality, and inspiration,” he concluded. “If you can get the mix right, you’ll get a lot from your team. So far, my associates are really showing what they can accomplish during the end of the year!”
About Innovative Marketing
Innovative Marketing is a high-performing provider of dynamic promotional campaigns that drive business growth and accelerate market expansion. The firm’s team of branding specialists has the skill and versatility needed to increase profitability for clients of all sizes. By applying in-depth market research and demographic analysis, Innovative Marketing delivers consistent results that clients see in both increased brand loyalty and enhanced bottom lines. The company maintains a commitment to professional development to ensure that each promotional initiative is powered by the collaborative efforts of an exceptional team. To learn more about how Innovative Marketing and their dynamic marketing and consulting services, visit the company’s website today.
