Infographic Gives Compelling Evidence That Manufacturers Are Set to See An Enormous Increase in Online CPG
Recent studies show that for companies selling consumer packaged goods products, much of the growth is coming from emerging markets and online. Clavis Technology has pulled together some of the most interesting global trends for the sector.
Online, September 27, 2013 (Newswire.com) - Shopper Marketing Expo, Chicago, IL: Recent studies show that for companies selling consumer packaged goods products, much of the growth is coming from emerging markets and online. Clavis Technology has pulled together some of the most interesting global trends for the sector in this Infographic.
While the top country in the world based on B2C eCommerce sales is currently the US, by 2020 it is predicted that China's eCommerce will overtake the US, UK, Japan, Germany and France combined.
Right now, internet penetration in the so-called BRIC countries is low compared with the US and Europe - Brazil, Russia and China is under 50%, while India's is just 11% - but that is set to change as these countries' middle classes grow. Evidence shows that manufacturers and retailers are set to see an enormous increase in online consumer packaged goods purchases, aptly titled a "Global eCommerce Gold Rush" by the Cisco® Internet Business Solutions Group (IBSG). Take a look at Clavis' infographic for some compelling evidence as to why this is the case.
For a full copy of the Clavis Technology Infographic "Online Sales Transforming the Consumer Packaged Goods Market" please go to http://www.clavistechnology.com/infographic-global-cpg/.
CLAVIS TECHNOLOGY is the leading provider of cloud-based eCommerce Intelligence and Data Quality Performance Management solutions for suppliers, retailers, and distributors in the consumer products, hardlines and food services sectors. A privately held corporation with offices in North America and Europe, Clavis Technology was established in 2007 and has been recognized as a leader in the data quality space by industry analysts and commentators.
With Clavis Technology's easy-to-use eCommerce Insight solution, your organization can gain invaluable intelligence about the online channel in order to optimize your presence in online stores and increase annual digital channel sales by as much as 30%.
Just as you would perform retail audits in bricks & mortar stores, Clavis does the same for the eCommerce world, "visiting" online stores selling your products, and providing unprecedented intelligence and analysis about your product information in these stores. Our customers include some of the largest consumer goods companies in the world such as Procter & Gamble, Pepsi and Unilever. Clavis enables them to identify issues and take action to improve product integrity, visibility and availability in leading online stores.