IMPAQT Starts 2011 with Five New Employees

IMPAQT, a leading Search Engine Marketing firm, is starting the year off with five additions to its Client Services and Data Management teams in support of recent opportunities.

IMPAQT, a leading Search Engine Marketing firm, is starting the year off with five additions to its Client Services and Data Management teams in support of recent opportunities.

Christi Hart was hired as an SEO Account Manager. Previously, she worked at Industrial Robotics at RobotWorx, where she designed Web sites and managed Paid and Organic Search efforts for B2B lead generation. Christi has an AAB degree in Computer Information Technology from Marion Technical College and is currently enrolled in Franklin University's Web Development program.

Ashley O'Barto was hired as a Search Specialist. She comes to us from GNC, where she was on Online Marketing Coordinator and eCommerce Merchandising Intern. Ashley also served as a Market Research Interviewer at Campos, Inc. Through these roles, Ashley has gained experience in affiliate marketing, social media, competitive analysis, and market research. She holds a BA in Advertising from the Art Institute of Pittsburgh and a BA in International Relations and Economics from the University of Delaware.

Kerianne Lawlor was hired as a Search Specialist. She comes to us from Branding Brand, where she was responsible for conducting keyword and competitive research, managing relationships with bloggers, and developing linking strategies. Kerianne has a BS in Business Administration from the University of Pittsburgh with a major in marketing.

Pete Smith was hired as a Search Specialist. He comes to us from T. Rowe Price, where he served as a Web Analyst. Prior to this role, Pete served as a Trends Analyst for Penn State University and as a Private Consultant for a small business. Through these roles, Pete has acquired years of experience in Search, Web development, and database administration and development. He has a BS in Information Sciences and Technology from Penn State University, where he participated in the Google Online Marketing Challenge.

Ashley Kaufman was hired as a Search Specialist after successfully completing an internship at IMPAQT. She attended Penn State University, where she earned a BA in advertising and also participated in the Google Online Marketing Challenge. She also earned a MA in Advertising at Michigan State University.