IApps.in Launches Natural Language App Search

Online, April 24, 2011 (Newswire.com) - iApps.in is pleased to announce the launch of its natural language search and discovery service for the App Store users. Apple's App Store has now more than 350,000 apps and is growing by about 5000 per week resulting in a challenge for iPhone, iPad and Mac users to find the quality apps that are relevant to them in a specific context. iApps.in's semantic search technology allows users to search for iPhone, iPad and Mac apps through an intuitive interface.

Semantic search technology is based on natural language processing (NLP) research and allows users to enter an arbitrarily long query to search apps. A users can search or get get app recommendations using a word, a phrase, a sentence, their twitter profile or a tweet as a query e.g. http://iapps.in/search?q=@barackobama

iApps.in's algorithm ranks apps based on relevance, popularity and other factors to bring good quality apps to the users while keeping spam apps away.

iApps.in's search results are presented in an intuitive app grid format so that the users can easily compare apps based on price, popularity and relevance and buy the right apps.

A preview of the app search can be seen at this YouTube Video: http://www.youtube.com/watch?v=Y8WxYeFwcQk