Holiday Lighting And Decorating Franchise Keeps Seasonal Businesses' Sales Bright

Online, July 21, 2011 (Newswire.com) - With revenues lagging during the winter months for seasonal businesses, Christmas Decor created an add-on concept to help companies regain momentum and boost revenue throughout the year.

Christmas Decor, the nation's leading professional holiday and event decorating franchise, acts as an add-on to existing seasonal businesses such as landscaping, pool cleaning and lawn care that once primarily relied on the spring and summer months as a source of revenue. Utilizing a franchise add-on during the off-season is beneficial in that it helps retain employees during the winter months, contributes a consistent cash flow throughout the year and maintains client relations year round.

Christmas Decor's process begins by evaluating the property, addressing the desires of the home owner, designing a plan, executing the unique decorating, making regular checkups to ensure all lights are working, and finally packing and storing the lighting display until next year's holiday season.

In 1986, Christmas Decor's founder, Blake Smith, had a landscaping business that experienced revenue losses during winter so he began using his trucks and trailers to put up Christmas decorations on clients' homes as an additional source of income.

"Christmas Decor helped us expand our business nearly four-fold within five years due to our year round contact with clients, and our ability to gain new clients with this high-impact service," said Smith. "We were also able to generate additional revenue without increasing overhead costs by using existing resources such as trucks, facilities, tools, and trailers."

The decorating season starts early, overlapping with the traditional green-care services in September so the transition from traditional services to holiday decor allows businesses to keep revenue consistent and allows a smooth transition from lawn care and landscaping, to holiday decorating.

"Christmas Decor kept me in business during the recession," said Craig Tkaczenko, owner of Christmas Decor by Creative Images Landscape Contractors in North N.J. "If I didn't have it I would have never survived. New clients appreciated the work we did for the holiday season, which kept them loyal customers year round."

Christmas Decor is an appropriate add-on for other trades aside from seasonal. Eighty-five percent of businesses that add on Christmas Decor are green related businesses, but roofing, lighting, electric and pest control professionals can enhance their revenues with the brand, as well.

Expanded mostly as an add-on franchise for landscaping business owners, it is also attracting significant interest from entrepreneurs around the nation since unveiling its franchise expansion strategy. In more than 350 markets throughout the U.S. and Canada, Christmas Decor has set its sights on opening 100 new locations around the nation over the next five years.

"We look for franchisee candidates who are passionate about the holiday, and have both an entrepreneurial and philanthropic spirit," said Smith, highlighting that community outreach is necessary to attract year-round, loyal clientele. "Our concept is a prosperous addition to many businesses. That fact, and having confidence in the brand, will lead to franchisee success."

About Christmas Decor
Since its inception in 1986, Christmas Decor has risen to become the premier holiday lighting and decorating company in North America. The Texas-based company was founded by Blake Smith as an off-season supplement to his landscape business and as a method to provide year-round work for employees. Christmas Decor quickly emerged as a viable business opportunity and today, operates in more than 350 markets in 48 states and Canada. Plans are underway to open locations in more than 100 new markets through franchise expansion in select communities around the country. Christmas Decor is highly revered in its field and has received consistent recognition for its efforts; some highlights include having been named one of a Top Ten Home Improvement Franchises by Entrepreneur magazine and AOL Small Business. Christmas Decor's parent company, The Decor Group, also offers the Nite Time Decor franchise opportunity, a growing 30-unit concept specializing in architectural and landscape lighting services.

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