Halloween Celebrated by 157 Million Americans in October
As the leaves fall during this autumn season, so does the prices for Halloween costumes and candy for the 157 million Americans who are celebrating Halloween this year. According to Prosper Insights and Analytics, the average person celebrating Halloween will spend $74.34, compared with $77.52 last year. Retailers are expecting a total of $6.9 billion in sales this year.
Cumming, GA, September 28, 2015 (Newswire.com) - Halloween is a time many Americans embrace the tradition of wearing costumes and eating candy. Recent reports indicate that the average family will spends $27.33 on Halloween costumes this year for a total of $2.5 billion, which includes store-bought and DIY Halloween costumes. Prosper Insights also reported that pet owners will spend $350 million on pet costumes during the holiday. So you can expect over 20 million pets and pet owners trick-or-treating across America this October 2015.
In a recent interview with Prasad Sura, CEO of CouponToPay, he stated,
Consumers are eager to celebrate Halloween and participate in the festivities of sharing candy, gift cards, events, and showing off their costumes.
Prasad Sura, CouponToPay CEO
“Consumers are eager to celebrate Halloween and participate in the festivities of sharing candy, gift cards, events, and showing off their costumes. Recently, we have seen a rise in web traffic by those interested in saving on Halloween costumes and other items by searching our coupon store. We forecast a 30% sales increase this year according to our insights.”
Most retailers have begun setting out their displays for shoppers to easily find all the goodies and gifts needed to celebrate Halloween. It has been predicted that a total of $2.1 billion will be spent on candy with an additional $330 million on gift cards. Trisha Lombardo, Marketing Specialist at SpiritHalloween.com, notified us that they will be celebrating their 32nd Halloween with over 1150 stores nationwide. She expressed how excited she was to be able to provide great service to all the Halloween costume shoppers. SpiritHalloween.com is also one of the many retailers offering coupons at CouponToPay.com.
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