Gold Coast Marketing Group Associates Attend Conference
NEW ORLEANS, LA , March 31, 2017 (Newswire.com) - Gold Coast Marketing Group’s Director of Operations discussed a recent conference attended by two of the firm’s top performers. He also shared his best advice for effective networking at industry events.
A recent conference in Dallas gave a few Gold Coast Marketing Group team members the chance to accelerate their professional growth. Ingram M., the firm’s Director of Operations, stated, “We use travel events as incentives for our associates, but they also function as developmental opportunities. Our team members learn so much every time they attend a big industry gathering, and they return to the office with new insights to apply.” Bridget and Evan were chosen to attend this particular conference, and they furthered their development in the process.
"We use travel events as incentives for our associates, but they also function as developmental opportunities. Our team members learn so much every time they attend a big industry gathering, and they return to the office with new insights to apply."
Ingram M., Director of Operations
Ingram explained, “Both Bridget and Evan are very goal-oriented leaders. They set their minds to a task and consistently deliver great results. Their natural leadership abilities set them apart, and I wanted them to take those skills to the conference and sharpen them even more.” The Director and the rest of the leaders at Gold Coast Marketing Group are ready to see where these two high achievers go in the future, and how much they accomplish on behalf of the brands the company represents.
Gold Coast Marketing Group’s Director of Operations’ Tips for Effective Networking
Networking at a crowded industry event can be a bit overwhelming, which is why Ingram reminds his team members of a few simple techniques before they hit the road. He explained, “I want our Gold Coast Marketing Group executives to feel confident going into every big event, and I think that starts with setting clear goals. I remind my team to focus their efforts on making three or four close connections rather than trying to connect with everyone they meet.” The Director believes this is the most important strategy to employ because it pays to be realistic when networking.
Ingram also focuses on two other key aspects of the networking process when he advises Gold Coast Marketing Group associates – icebreakers and follow-up messages. He commented, “You have to be able to spark an interesting discussion, so it’s good to have a few ready-made icebreakers in mind. These conversation starters don’t have to be unique; they just need to be relevant to the event itself and interesting enough to hold someone’s attention.”
When it comes to following up with new contacts, Ingram has a clever strategy he always shares with Gold Coast Marketing Group team members. He stated, “After making a new connection, I encourage our associates to take a minute to jot down a few important details on a note card while the information is still fresh in their minds. This makes every follow-up message more effective because there are memorable and personal tidbits included.”
About Gold Coast Marketing Group
Gold Coast Marketing Group is a big player in the on-site promotions industry. The talented team members build customer experiences that result in strong bonds between brands and buyers. Gold Coast Marketing Group tells powerful stories to highlight the products they represent and position them for success. By carefully designing a training program for the best results and investing in one-to-one coaching programs, Gold Coast Marketing Group has filled its ranks with team members who love to combine their passion for outreach with their unique talents. Their wealth of experience is put to work building brands both large and small. Follow their work at goldcoastmarketinggroup.com.
Source: Gold Coast Marketing Group
