GOGO Worldwide Vacations Announces The GOBook: A revolutionary marketing tool and client deliverable for Agents
GOBook will provide agents with customized trip journals to share with their clients
Online, September 29, 2010 (Newswire.com) - GOGO Worldwide Vacations is delighted to announce the unveiling of the GOBook: a groundbreaking new travel agent tool that will be made available to all GOGO customers by the end of the year. GOGO has partnered with iZento - the state-of-the-art trip planning and itinerary building service - to offer agents an easy way to dramatically enhance their online marketing and client deliverables through the creation of agency-branded, customized GOBook Trip Journals.
GOGO will leverage iZento's patent-pending itinerary building technology to automatically create and update each GOBook based on the trip elements booked by the travel agent. Travel pros can share the GOBook journals directly with their clients - no interaction required - or optionally customize each travel itinerary by adding their logo and branding, a client message, and GOGO tour and dining recommendations. The result is a truly personalized, one-of-a-kind virtual trip journal that includes traveler details, a trip calendar; air, car, hotel, and transfer reservations, detailed destination guides and city maps. Agents can share via email, post on Facebook, and download and print journals directly from the GOGO site. Access to these professional and stunning GOBook trip journals will be available later in 2010 to all agents who book through GOGO's website and call centers.
"GOGO is committed to helping travel professionals be more successful and profitable," said Michele Kish, President of GOGO Worldwide Vacations. "That's precisely why we've partnered with iZento to offer the new GOBook - an advanced, yet easy-to-use tool that enables agents to take their client deliverables to the next level, market effectively online and in social media, and significantly enhance their customer service and professional image."
In addition to reservations, GOGO will include a comprehensive list of "agent recommendations" for must-see activities and attractions in top travel destinations worldwide, that can be simply selected and imported into the journal.
"Not only does the 'agent recommendations' feature provide a more personalized travel document, but it also represents the perfect platform to market add-on sales to clients," added Kish. "It's another way we are showing our support for agents - enabling them to enhance the client's travel experience while boosting the agent's income with incremental sales."
The unique GOGO interface is designed to provide maximum efficiency for agents - reservation updates are processed and added automatically by the application, and sharing, posting on Facebook, and printing/downloading documents are all accessed with a single click.
"The GOBook represents a powerful marketing and client-communication tool that will attract new customers and build client loyalty--we're delighted to be a part of GOGO's vision to provide agents a significant edge in the marketplace," said Tony Del Favero, co-founder of iZento.
GOGO Worldwide Vacations is preparing to unveil this new, complimentary GOBook trip journal service by the end of 2010. For agents or agencies who would like more information or updates on this exciting new offering, please visit the company's website at http://www.gogowwv.com.
About GOGO Worldwide Vacations
Established in 1951, GOGO Worldwide Vacations is a wholesaler of value and amenity-packed vacation packages with more than 40 local sales offices, exclusively serving the United States travel agent community. GOGO offers its 18,000 plus travel agent customer's competitive commissions, comprehensive marketing programs, co-op advertising opportunities and annual learning conferences.
Following its acquisition by Flight Centre Limited in January 2008, GOGO Worldwide Vacations significantly enhanced the depth and breadth of its product and destination offerings. GOGO now has access to the world's most extensive product distribution network. This global reach was highlighted in September 2008, when GOGO introduced the first of its "Worldwide Collection", featuring Australia, New Zealand, Fiji and Cook Islands, Thailand, Bali, Singapore, Hong Kong, Malaysia, Dubai and Egypt. Agents can also book online at www.gogowwv.com.
About iZento:
iZento is the most comprehensive online travel planning and itinerary building service with tools and resources designed specifically for travel professionals. The company's dedicated travel agent web presence, www.iZento.com/travelpro, provides traditional and home-based agents with a cost effective and easy-to-use option for building complex itineraries with swift efficiency. Proprietary technology for trip planning enables a customer to collaborate in building their trip online with offline agent support. This online service helps agents differentiate themselves in the marketplace and deliver high-quality multi-faceted trip itinerary journals that can be shared online or professionally bound and printed for clients. The cost for the iZento subscription service is only $15 dollars per month, per Travel Professional - with no long-term contract requirements or upfront costs. Volume discounts are also available for large organizations.
For travel suppliers, iZento works with agencies, consortia, tour operators, cruise lines, and other travel providers to meet their specific documentation needs. iZento is a privately held corporation based in San Francisco, California. For more information, visit www.iZento.com.