Global Interest on the Rise for Augmented Reality 3D Breast Simulation for Plastic Surgery

ILLUSIO Virtual Mirror

ILLUSIO is a California-based company that sells a very unique imaging system to plastic surgeons. ILLUSIO combines a fluid and lifelike 3D virtual image of a patient's breasts with a live image of her face and body to transform a wall mounted TV into a virtual mirror.

The proprietary artistic adapters and deformers allow surgeons to easily manipulate virtual models to quickly replicate any real life breast characteristics. Patients can now see themselves and their future bodies in real time. With the ILLUSIO 3D imaging system, she can turn side-to-side and in real-time see herself with all of the size and shape options that her surgeon creates, enabling her to make a quick and confident decision.

We are thrilled to see so much demand for our imaging system. All of this attention caught us completely off guard as we did nothing to stimulate the media outside of the United States. Now, when I Google News search our company I'm seeing media coverage in Moscow, Paris, London, Tokyo, Beijing and many other places. We are also seeing a significant increase in surgeon inquiries through our website.

Ethan Winner, CEO, Illusio, Inc.

Presently, ILLUSIO is a startup company selling only to Board Certified Plastic Surgeons in the United States. However, in the past few weeks, the rest of the world is catching the buzz. From the Middle East to Europe to Russia to Asia, people are hearing about and writing about ILLUSIO. Women tech blogs are covering the advantages of a patient-centric “virtual mirror” to further empower women in the consult process. In addition, mainstream media is interested in the latest use of augmented reality as a pragmatic application.

Plastic surgeons and medical distributors are also quickly learning about this new technology.  ILLUSIO has been receiving inquiries from around the world at unprecedented levels.

"We are thrilled to see so much demand for our imaging system. All of this attention caught us completely off guard as we did nothing to stimulate the media outside of the United States. Now, when I Google News search ILLUSIO I'm seeing media coverage in Moscow, Paris, London, Tokyo, Beijing and many other places. We are also seeing a significant increase in surgeon inquiries through our website," says ILLUSIO CEO, Ethan Winner.

The company is in the process of outlining a growth strategy and it will largely be based on the when, where and what of the next round of investment.

Interested parties can request information at info@illusioimaging.com

Source: ILLUSIO

Related Media