Freska Produce Announces Strategic New Hire

Oxnard, CA , August 12, 2015 (Newswire.com) - ​Freska Produce announced today that Hector Soltero has joined their sales team as Avocado Sales Manager to further develop their growing portfolio of regional and national accounts. Hector Soltero comes with a wealth of experience within the industry, having spent the last eight years with a national local produce company representing the avocado category where Hector was instrumental in acquiring numerous accounts.

Hector joins Freska to continue Freska’s success in providing mangos year round and now avocados on a year round basis to many of the top retailers in the USA, Europe, New Zealand, Japan and Australia.

"Hector's wealth of experience and industry knowledge has already made him a key addition to the Freska Team. We view his hiring as a sign of our commitment to being a leader in our industry. Our innovations and the increasing demand from our customers led us to look for an addition to our team who will fit in with our existing sales staff and provide innovation, motivation and exceptional service, and we are very fortunate that we were able to find someone of Hector's caliber to fulfill this role".

Jesus "Chuy" Loza, Managing Member

Hector comments “I am excited to start a new challenge within Freska Produce and look forward to working with the team to further develop their already extensive products and customer base. I am fortunate to be joining such a respected company that prides itself on top quality and service.”

Freska Produce (www.freskaproduce.com) offers customers mangos and avocados on a year round basis.  Freska’s understanding and experience in the Industry is unparalleled.  More information on the company’s notable achievements, services provided, key leadership, or history can be found on its web site.