Ember Technologies Appoints Tom Johnstone as Chief Marketing Officer
Former Chief Development Officer of Global Ad Agency 72andSunny will Define and Champion a New Category for Temperature Control Products
WESTLAKE VILLAGE, Calif., September 20, 2017 (Newswire.com) - Ember Technologies, Inc. (Ember), the leader of consumer-facing temperature control technology, today announced Tom Johnstone in the newly created role of Chief Marketing Officer. As CMO, Johnstone will be responsible for strategically defining Ember’s brand and global marketing initiatives to drive sales and revenue, and will solidify Ember as a leading consumer product/lifestyle company. Johnstone was most recently Chief Development Officer at 72andSunny, the global advertising agency responsible for award-winning campaigns for brands such as Samsung, Google, and Adidas.
“We’re experiencing phenomenal growth at Ember and it made sense at this juncture to bring a CMO on board, particularly someone of Tom’s caliber,” said Clay Alexander, founder and CEO of Ember. “Our passion for creating a modern lifestyle brand is perfectly in line with Tom’s expertise and experience. We look forward to having his energy, vision, and leadership on our executive team.”
We look forward to having his energy, vision and leadership on our executive team.
Clay Alexander, founder and CEO of Ember
The youngest C-level executive at 72andSunny, Johnstone is credited for bringing clients such as eBay, General Mills and Instagram to the agency. Johnstone also led strategy for the U.S. and global Samsung mobile account, helping raise Samsung’s market share in the U.S. from fifth to first in just over two years. Samsung was also recognized as Cannes Lion’s “Advertiser of the Year” during this time. Johnstone is also responsible for driving the winning creative strategy for Los Angeles’ 2024 Olympic bid, working with L.A. Mayor Eric Garcetti to rebrand the city and modernize its image.
"I've been lucky enough to help define some great brands and this opportunity at Ember allows me to apply this experience and create a new brand in an entirely new category,” said Johnstone. “Clay has built an amazing team and I'm excited to be part of it. Coupled with a company culture that celebrates diversity, innovation, and entrepreneurialism, I know Ember has an incredible future. I’m looking forward to building a world-class marketing team that will define and introduce Ember and ultimately have a positive impact on how we live.”
Launched in November 2016, Ember’s flagship product, the Ember mug is the world’s first temperature-control mug that keeps coffee or tea at the perfect drinking temperature according to an individual’s preference. Combining best-in-class design and engineering, the drinking temperature of the Ember can be adjusted by a dial on the mug or via the Ember mobile app. Ember is currently available at select Starbucks retail locations and online at ember.com and Amazon Prime.
About Ember Technologies, Inc.
Ember Technologies, Inc. is the world’s first temperature-control consumer products company, whose mission is to revolutionize the way people eat and drink. Founded in 2012 by inventor and serial entrepreneur Clay Alexander, Ember creates, designs and develops household products that offer consumers complete customization of their food and beverage temperature. Ember’s flagship product, the Ember mug, is the most advanced travel mug on the market, allowing individuals to set and maintain their preferred drinking temperature for hot beverages. Ember’s world-class team consists of product designers and engineers formally with Apple, Microsoft, Nokia and Amazon Labs.
For more information, visit ember.com and connect with us on Facebook.com/ember, Instagram.com/ember, Twitter.com/ember_tech.
Media Contacts:
Jolene Abbott
Ember Technologies, Inc.
Emerald Stocker
TRUE Communications for Ember
Source: TRUE Communications on Behalf of Ember