Emall.ca, Inc. Launches New York City Hotel and Travel Guide

Online, December 28, 2010 (Newswire.com) - NewYork.ca is one of the first in a series of city-centered websites to be developed and introduced by Emall.ca. This new site provides visitors from Canada and around the world with a broad view of entertainment and accommodation alternatives in New York City including all-inclusive travel packages, tours and incisive information.

As the most recent addition to Emall.ca's portfolio of popular online destinations, NewYork.ca joins some of Canada's most highly visited websites. "We've built NewYork.ca to deliver the same levels of excitement and choice as New York City itself offers," says Emall.ca president, Peter Maxymych. "We've carefully designed NewYork.ca to assist visitors with every aspect of their trip preparation, from discounted airfare to walking guides."

NewYork.ca takes visitors through the five boroughs of New York City, highlighting restaurants, transportation, tours and cultural events ranging fro sports to Broadway theatre. NewYork.ca emphasizes the most in-demand New York attractions and popular New York hotels, offering deeply discounted airfare and accommodation packages for those travelling from Canada and beyond. The website also includes travel advice, museum excursions, "best of" lists, and in-depth guides to New York City.

Emall.ca has partnered with TruInteractive to develop the NewYork.ca site. California-based TruInteractive lends years of experience in destination site creation to the project.

"NewYork.ca represents the coming together of two cultures through an intuitive and interactive online environment," explained TruInteractive Founder Truman Hedding. "Regardless of whether Canadians come to New York City for business, leisure or exploration, we've created a robust place for them to begin their journeys."

Visitors can plan their itineraries as they explore the NewYork.ca site-all the while taking advantage of deep discounts on travel and accommodations. From bar and pub guides to detailed Broadway show reviews, visitors will be able to choose from a wealth of activities, excursions and establishments in New York City. The NewYork.ca website's bold expansion plans will include a fast ramp-up of additional content, from Staten Island to Manhattan and in between.

"The challenge with New York City is to create content that is culturally relevant and evergreen in a constantly changing environment," added Joy MacKay, TruInteractive Content Coordinator. "Traditionally, visitors to New York City find themselves overwhelmed with options and thirsty of up-to-date, reliable information in language that makes the city come alive--and NewYork.ca has accomplished that goal."

About TruInteractive
TruInteractive offers dynamic internet marketing services to clients in a comprehensive range of verticals. Headquartered in El Segundo, Calif., the boutique marketing firm places an emphasis on transparent marketing techniques, while providing full-scale, website development, content creation and search engine optimization to clients in niche industries.