Echobox Introduces World's First AI-Powered Newsletter Software for Publishers

New solution uses advanced AI to curate, format and send tailored, audience-optimized newsletters automatically

Echobox, provider of advanced automation solutions for publishers and media companies, today releases Echobox Newsletters, the world's first AI-powered newsletters software exclusively designed for publishers.

Echobox Newsletters intelligently optimizes newsletter open rates, click rates and subscriber engagement while saving publishers hours each day with powerful automation. Echobox determines the ideal content selection and send times for a publisher's newsletter emails, and automatically A/B tests template layouts.

How it works

Drawing from a publisher's RSS feeds, Echobox's intelligent algorithms determine the best content to include in each newsletter edition, and the optimal order of stories to maximize engagement and click rates. Publishers no longer need to spend time tweaking and testing different designs, as Echobox Newsletters automatically determines and applies the optimal format and template for each newsletter. Echobox Newsletters also identifies the ideal minute of day to send each email in order to maximize open and click rates for a particular audience. Publishers can manually approve each AI-populated edition, or enable auto-approvals to let Echobox Newsletters automatically send fully optimized newsletters requiring no human involvement.

Innovative features include: 

  • Content curation based on machine learning-generated scores
  • Optimal send time for each unique audience
  • Optimal layout and design for each unique audience
  • Fully automated sending of newsletters
  • Fully automated, continuous A/B testing of email templates
  • Custom designed and hosted signup flow for new subscribers
  • Streamlined workflow for managing multiple newsletters

Echobox Newsletters uses the same pioneering technology that automates the social media publishing of more than 1,000 of the world's largest publishers.

Antoine Amann, CEO of Echobox, said: "Newsletters are an essential tool for converting readers and building loyalty with subscribers, and half of publishers we surveyed said newsletters would play an even more important role for their business this year. Despite this crucial function of newsletters, publishers have been limited to generalist newsletter platforms that weren't built for their workflows and offered no editorial automation. We're proud to be the first company in the world to develop a publisher-ready solution that not only optimizes each newsletter based on data, but that automates the entire process to save publishers significant time. Echobox Newsletters will be a game-changer for publishers."

For all media inquiries, please contact press@echobox.com.

About Echobox

Echobox is the new standard in social media publishing, chosen by more than 1,000 of the world's leading publishers, including Newsweek, The Times, The Telegraph, Handelsblatt, Le Monde and Conde Nast. Publishers share more than 10 million posts and reach billions of people with Echobox each year. Echobox's research and insights have been written about by many of the world's leading publications including the BBC, CNN, Bloomberg, Techcrunch and Forbes. Read more at www.echobox.com/resources and follow us on Facebook, Twitter and LinkedIn.

Source: Echobox Ltd

About Echobox Limited

Echobox is the new standard in publishing automation. Chosen by more than 1,000 of the world's leading publishers, Echobox automates the distribution of over 40 million stories each year to billions of readers.


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