Discovery Senior Living Appoints Hospitality Veteran Faye Lorntz Community Director for Choreograph Gainesville

BONITA SPRINGS, Fla., September 16, 2024 (Newswire.com) - Discovery Senior Living (“Discovery”) is excited to announce the appointment of Faye Lorntz to Community Director for Choreograph Gainesville, their first-of-its-kind 55+ resort-style living community set to open this fall in the heart of Celebration Pointe. 

Cho·re·o·graph (/kôrēə,graf/), a verb that means “to orchestrate and compose new, meaningful life experiences & purposes,” is the first of its kind in the region. Focused on an active lifestyle for residents, the pet-friendly, $63 million, 55+ resort-style community will include 180 one-bedroom and two-bedroom apartment homes (many with dens), and a wide range of exceptional amenities, including its signature High Pointe Rooftop Lounge, Where It's @ Tech Bar & Coffee Lounge, Fresh Bites Marketplace, Reflections Heated Pool & Cabanas, Outdoor Grilling Area & Fire Pit Lounge Seating, Rhythm Lounge & Social Room, FitZone Shape Fitness Center with an Outdoor Yoga Studio & Dedicated Group Fitness Area, Barks & Bubbles Bath Salon, and even Robots as a Service - AI in motion. Residents will also have access to a dedicated Choreograph Residential App, designed to enhance their overall living experience.

With her extensive background in hospitality and resort management, Lorntz is uniquely equipped to enhance the community experience for our residents. Her expertise will help bring the Choreograph vision to life, ensuring that the community offers an unparalleled active lifestyle rooted in resort-style comfort and innovation. By focusing on the unique needs and desires of our residents, Lorntz will foster a sense of connection and belonging, making the community a true haven for those seeking an elevated 55+ living experience.

"Choreograph Gainesville represents a new standard in 55+ resort-style living, and I am honored to be a part of this groundbreaking project," said Lorntz. "My goal is to create an environment where residents not only feel at home but are also inspired to lead vibrant, fulfilling lives. I look forward to building a community that embodies the vision of Choreograph and spirit of Celebration Pointe and the Greater Gainesville community."

As Community Director, Lorntz will be responsible for managing the Choreograph vision, standard of excellence and purpose to ensure residents live their best life.

"We're excited to welcome Faye to our first-ever Choreograph 55+ resort-style living community,” said Diana Ferrante Thies, SVP Marketing & Product Development for Discovery Senior Living. "Her customer-focused experience will carry out our vision and foster a vibrant, inclusive environment creating a ‘community within a community' where we welcome the greater Gainesville area to enjoy our amenities. Her experience and passion for building connections will undoubtedly enhance the rich tapestry of our active adult community, ensuring that our residents feel engaged and valued every day.”

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About Discovery Senior Living

Discovery Senior Living is a family of companies that includes Discovery Management Group, Integral Senior Living, Provincial Senior Living, Morada Senior Living, TerraBella Senior Living, LakeHouse Senior Living, Arvum Senior Living, Discovery Development Group, Discovery Design Concepts, STAT Marketing, and Discovery At Home. With three decades of experience, the award-winning management team has been developing, building, marketing, and managing diverse senior-living communities across the United States. By leveraging its innovative “Experiential Living” philosophy across a growing portfolio in excess of 340 communities and more than 35,000 homes in nearly 40 states, Discovery Senior Living is a recognized industry leader for innovation and lifestyle customization and, today, ranks as the largest privately held seniors housing operator in the United States. 

Source: Discovery Senior Living