Digital Clarity Launch 7 Point SEO Audit & Review Service

Online, July 18, 2012 (Newswire.com) - Digital Clarity, a leading Search, Social and full-service digital marketing agency, announced the launch of a new service today that will provide businesses with a full SEO audit of their website to help address recent algorithmic changes in search engines.

Rachel Mepham, Head of Digital at the company said of the service, "There has been a seismic shift in the way Google crawls, indexes and ranks websites over the last 6 months. The impact of Panda and Penguin on Google's search algorithm has left thousands of businesses reeling and struggling to make sense of how to be competitive in natural search. It is imperative that companies who rely on search engine traffic carry out a review to understand where they are in the new landscape, how to recover from drops in traffic and how to grow their business in the future."

Companies that have a web presence are urged to contact Digital Clarity to take advantage of an SEO review as soon as possible, especially if organic search performance has decreased in recent months. It will take time for the changes to be recognised and more importantly indexed against other sites.

The SEO review includes:
• On-page optimisation status
• Identification of site errors
• Back link profiling
• Competitor analysis and comparison
• Actionable insights to be implemented
• Forward thinking strategy that works towards your business goals

Rachel Mepham added, "Google has always stressed that there is much more to being ranked well than simply the quantity of links with exact match anchor text, and the on-going algorithm changes are showing that's increasingly true. The outcome is, generally, better results for users but businesses can no longer rely on the 'high volume - low quality' link building that worked in the past."