Companies Demonstrate Leadership via Communications Efforts Amid COVID-19 With PressRelease.com
A number of companies have worked with PressRelease.com to provide leadership, stability, and clear communication amid the increased uncertainty brought about by COVID-19.
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SARASOTA, Fla., June 4, 2020 (Newswire.com) - Despite facing a number of new challenges and difficult situations brought about by the COVID-19 pandemic, many business leaders have utilized strategic press release distribution to display their steady hand in leadership. From maintaining payroll to avoiding furloughs and layoffs, a number of organizations have used consistent, steady communications to maintain online support from consumers during the lockdown to keep business running, cash flowing, and people employed.
“It’s remarkable what businesses and their leaders have achieved in maintaining business operations with steady communication during the COVID-19 pandemic,” says Erik Rohrmann, COO at PressRelease.com. “We as a country are not completely out of the woods yet, but leaders and organizations should be proud of being able to keep people employed and financially stable during this challenging time. We’ve seen a number of strategic marketing and outreach efforts that were key in establishing a steady flow of commerce, despite the shutdown of nonessential businesses.”
Through communications efforts exhibiting confidence and determination, businesses of all sizes have been able to overcome a multitude of obstacles. Even with facing supply chain disruptions, delivery delays, cash flow troubles, and the government-mandated shutdown of many businesses, innovative business leaders were able to think outside the box and discover new ways to bring in enough revenue to keep themselves afloat. Many storefronts and restaurants implemented a rapid transition into e-commerce but would not have been able to persevere if it weren’t for communicating with their customers that they were still open for business.
Rohrmann adds, “A lot of the businesses we’ve seen transformed their businesses in what seemed like overnight in order to adapt to the new normal created by the pandemic. A crucial step in that evolution was letting consumers know the plan and how best to support them. Communication played a key part in helping these companies make their transition in our new normal.”
PressRelease.com helps public companies supplement their advertising campaigns and content marketing efforts through smart press release distribution. To learn more about how to create more value through press release content, visit PressRelease.com.
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Source: PressRelease.com