Dawson Marketing Concepts Exhibits Benefits of Philanthropy

HOUSTON, TX - Team members at Dawson Marketing Concepts have furthered their efforts to give back to the local community through their philanthropy program. The director of operations outlined how this has benefitted the community and the firm.

“Over the past year, we established a goal to formalize our philanthropic efforts,” said Vince, the director of operations at Dawson Marketing Concepts. “We have offered a combination of funding and volunteer hours to organizations that have needed our help. I am happy to announce that it has been a resounding success!”

The firm’s efforts have produced noteworthy results in local neighborhoods. “Our donations have addressed critical needs in the community,” said Vince. “When we get involved, the impact is immediate.” For instance, financial donations help cash-strapped towns bolster public safety through the purchase of fire equipment. Also, they can assist with the construction of a new senior center. “Our objective is to help strengthen communities in the long term,” he added.

"When we give back to the community, we also give back to ourselves."

Vince D., Director of Opperations

As members of the firm have become more involved in outreach efforts, participants have established relationships with local leaders to learn more about the people they assist. “We want to make sure we understand the needs and priorities of those we serve,” said Vince. “We want to maximize our impact.” As a result, the firm’s leaders have forged partnerships with several nonprofit agencies to launch future fundraising events. “We are excited to support a number of worthy causes,” added Vince.

Dawson Marketing Concepts’ Philanthropy Produces Corporate Benefits

“When we give back to the community, we also give back to ourselves,” said Vince. “Our work in the field reinforces our team culture.” Collaborative pursuits such as planning and attending fundraising events allow co-workers to bond, which boosts morale and productivity. “Our team members are proud to be part of such a worthy effort. It reflects their own values as well as those of the company.”

Dawson Marketing Concepts’ philanthropy allows the company to incorporate its knowledge of the community into its marketing strategy. “We understand how a brand can impact the public,” said Vince. “As a result, we are able to target key demographics within the right context.” For instance, an advertising campaign for a product focused on teen girls might include messaging about self-esteem.

Dawson Marketing Concepts is Primed for Future Outreach Efforts

The team is on track to continue to execute its outreach plans for the rest of the year. “At Dawson Marketing Concepts, we have an aggressive plan in place,” said Vince. “It includes volunteer work in the schools, hosting and attending fundraisers, and providing financial assistance to organizations that need it.” Members of the company’s outreach team will meet regularly with community representatives to review local requirements and to evaluate funding requests.

“Our philanthropic efforts have increased our standing in the community,” said Vince. “We enjoy the reputation of being the company that is committed to giving back. More importantly, we love to see the impact of our efforts. There is nothing better than seeing a new playground that you helped build.”

About Dawson Marketing Concepts

Dawson Marketing Concepts is a Houston-based leader in promotional marketing, dedicated to building creative and innovative event-based promotions that form sustainable links between clients and their customers. Their highly-trained team of event coordinators has the skills and knowledge needed to design experiential consumer events to offer exclusive incentives packages that generate stronger revenues and a greater return on investment. Based on careful demographic research and analysis, their targeted campaigns allow businesses to rise to higher levels than their competitors. As a result, Dawson Marketing Concepts has built a reputation for driving success and growth. See what they are designing next by visiting www.dawsonmarketingconcepts.com.