Can Artificial Intelligence Replace Writers?

Kitchener, Canada, March 28, 2016 (Newswire.com) - *Spoiler alert* definitely not. But AI like Wriber can now help marketing teams create content.

Wriber builds tech for writers because advancements in artificial intelligence and natural language processing don’t have to be threatening to creatives. Artificial intelligence can remove a lot of the barriers and constraints that business goals put on great writing, like brand guidelines and SEO best practices.

"Companies are struggling to publish the volume and quality of content required to support their marketing goals. As companies grow, they have to produce even more content, while their requirements for consistency tighten. I've been working on the underlying tech for Wriber for three years, and I'm proud to launch this product in support of creative teams."

John Zupancic, CEO and Founder

“Companies are struggling to publish the volume and quality of content required to support their marketing goals. As companies grow, they have to produce even more content, while their requirements for consistency tighten. I’ve been working on the underlying tech for Wriber for three years, and I’m proud to launch this product in support of creative teams.” - John Zupancic, CEO and Founder

Wriber is launching a free trial, to inspire writers and help companies create targeted content efficiently. Once writers set their brand guidelines and keywords, it generates topics to explore. Then, as a writer starts to create content, Wriber will suggest ways to optimize for the brand and keywords.

Wriber can check for everything from tone and readability, to style guides and keyword density. Teams find better ways to write more insightful and engaging content while staying on-brand with Wriber as their editor.

About Wriber: Wriber is a startup that uses artificial intelligence to inspire writers and help companies create targeted content efficiently. John started working on Wriber’s foundational algorithms when he got writer’s block one day in school. He learned quickly that nothing will replace human creativity, but that he could use tech to make the writing process more efficient.