Baltimore Events, Inc. Attends Conferences to Sharpen Skills

Baltimore Events, Inc.'s director of operations outlined the benefits of attending quarterly conferences, including how it sharpens presentation skills. He also offered his own tips for making the most of such events.

​The leaders at Baltimore Events, Inc. view team travel as an ideal method for building bonds between their associates. As Matt, the firm’s director, explained, “Our team members get the opportunity to explore vibrant cities through corporate retreats and other travel incentives. For my money, the most beneficial traveling our people do comes when they attend industry conferences. We do so on a quarterly basis, and see so many benefits.”

Making new contacts is a prime benefit of attending conferences. “Having so many talented professionals in one place makes a conference an unmatched networking event,” added Matt. “We always seem to come back to the office with an array of new business associates. Each has the potential for an unexpected partnership, so I really love to see our team members make connections.”

"Having so many talented professionals in one place makes a conference an unmatched networking event,"

Matt, Director

Company leaders also value the skill-enhancing potential that industry conferences offer. When the firm’s high achievers get the chance to interact with peers from across the country, they share ideas and best practices. As the director put it, “We always come back from a conference with a few new tricks up our sleeves. Talking shop with other top performers from the industry also seems to boost our team’s confidence. Our overall performance ticks upward after every conference.”

Matt understands in particular how important presentation skills are for today’s professionals, which is something he encourages his people to learn while at such events. As he stated, “It’s essential that our team members know how to present a persuasive case for our work and for the brands we represent. When we attend conferences, our people get the chance to watch inspirational figures from our industry talk about their experiences. It’s a real and up-close education in how to be an effective presenter, and I think it pays huge dividends in the long run.”

Baltimore Events, Inc.’s Director Offers Tips for Making the Most of Conferences

Matt shares some advice before every conference he and his team members attend. One thing the director always suggests is for the firm’s associates to pace themselves when establishing new contacts. He said, “You can’t expect to forge meaningful connections with everyone you meet at a large industry event. Trying to do so will only lead to rushed interactions and little in the way of real benefits.”

Rather than handing out business cards by the dozens, Matt recommends focusing on a few contacts and making them count. “The Baltimore Events, Inc. team understands the importance of really listening to people when they talk about their companies,” he added. “We’re not going to monopolize the conversation or simply wait for our turn to speak. People like talking about themselves, so we let them proceed. The result is a larger list of helpful contacts and more opportunities for our firm.”

The firm’s leaders also encourage their associates to study the conference itinerary well in advance of the event. The director concluded, “When you know who’s going to be in attendance, you know which potential contacts to pursue. In addition, you’ll avoid missing out on speeches and sessions of interest to you.”

About Baltimore Events, Inc.

Baltimore Events, Inc. creates strategic excellence in every direct marketing campaign delivered. The interactive marketing firm reaches customers using unique platforms that build connections and produce results. Every customized marketing plan is based on the client's objectives, goals, and market targets. Their promotional specialists determine the best strategies to reach the intended audience in an effective way. Scalable to large and small businesses enough, the interactive approaches used by the firm creates strong bottom line results and puts brands on the map in new markets. Clients experience a noticeable return on investment every time.