Add Spice And Romance To Your Travels With Mills & Boon's- "Romance On The Go"
Carry along the travel pack of love stories set in Italian grandeur
Online, June 16, 2011 (Newswire.com) - It's that time of the year when you want to take off for a holiday, pamper yourself and immerse in a relaxing book. For all the wanderlusts off on their holidays, Mills & Boon's special travel pack "Romance on the Go", is the perfect companion for a quick read whilst travelling. Set in the picturesque locales of one of the most romantic destinations-Italy, 'Romance on the Go' is a handy pack of three romantic books that is set to add spice and romance to your travels.
Whether you are traveling with that special someone or taking the trip on your own to your favourite destination, this exclusive travel pack will capture your imagination with love as you get absorbed in the romance of the stories. For the benefit of all readers who want to take care of themselves even when they travel, every pack of "Romance on the Go" comes with a handy Travel Manicure Kit.
What's more is that whilst you enjoy the romantic aura and magic of Italy with this special edition, you also stand the opportunity to win a fully paid 5 nights and 6 days holiday package to Italy for a couple. Besides this, four lucky readers and their partners have the chance to win a 2 nights 3 days holiday each in Goa, Munnar, Shimla or Darjeeling.
Commenting on the launch of 'Romance on the Go', Mr. Manish Singh, Country Manger, Mills & Boon India said, "As we believe in making 'Romance Come to Life' through our books, readers of 'Romance on the Go' collection of love stories will make their travel experience even more memorable by getting to experience what they read. With the ease of a quick travel read, a travel manicure set to go along and a chance to even win great holidays, Romance on the Go is an apt travel item for those setting foot on a summer getaway."
This special travel pack will hit the market on May 15th, 2011 and will be available at all bookstores, retail outlets and airports so you can even pick your copy as you fly out.
Grab your copy of "Romance on the Go" and treat yourself a perfect holiday filled with adventure and romance.
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About HMBI
With over 20 titles now locally published and distributed every year through Harlequin Mills & Boon India (HMBI), the thrill of reading a romantic novel is on the rise among Indian women. Harlequin Enterprises Limited is the global leader in series romance and one of the world's leading publishers of women's fiction catering to readers across 100 countries in 30 different languages. Mills & Boon being over 100 years old has established its brand dominance in the romance fiction segment and has a strong network of over 1300 authors from diversified & pedigreed backgrounds. Harlequin Mills & Boon India (HMBI) started its India operations in February 2008, printing and marketing books locally. Mills & Boon's most unique selling point is its series product. Distribution for series books is also unique as it follows a "magazine type" model. New titles are introduced every month while the previous month's titles are recollected. The combination of these two factors presents consumers with a fresh, consistent product they can build a habit on. HMBI is currently publishing 20 new romance titles every month, focusing on five series: Modern, Romance, Desire, Special Moments and Historical. These books are available for sale in newsstands, bookstores & organized retail stores everywhere.
For further information please contact:
Shruti Gupta I Rohini Sequeira
M: 9967296261I M: 9819383578
E: shruti@fort.madisonindia.com IE: rohini@fort.madisonindia.com