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Smart Start: How to Build on PR Momentum
Are Press Releases Right for Your Company?
This guide will provide you with three actionable steps businesses of all sizes and industries can use to build on the momentum created from a successful press release.
Use your press release as pillar content to create additional pieces you can promote on your social media channels.
Email marketing should play a major role in amplifying the success of a press release.
Infuse a layer of originality into the future pieces of content.
