Newswire Educational Resources

PR for Startups: 3 Mistakes to Avoid

Startups often have so much to worry about that developing a suitable marketing strategy might not seem like a top priority. Some businesses will even resort to emulating another company’s PR efforts, hoping to garner some success from a method that’s already been proven. It might make sense at first but here’s why it doesn’t: unfortunately, marketing objectives are not one-size-fits-all.