5 Things to Do Before You Publish Your Press Release on Your Website
Wait! Before you publish your press release on your website, there are a few important steps to take. Yes, publishing …
Wait! Before you publish your press release on your website, there are a few important steps to take. Yes, publishing …
Sometimes you can wing your content. You can whip up a quick social media post or repurpose a blog post …
In many cases, the press release you write will be local or national, of interest to the region or state …
Your company newsroom represents your company. It not only attracts visitors to your website, it helps establish your credibility and …
Any proactive and well-planned press and public relations strategy will also include a media outreach strategy and plan. This is …
According to dictonary.com, an influencer is “a person or thing that influences”. However, this is definitely a staunch generalization or …
When you’re pitching to a media representative, everything counts. Your news has to be relevant to their audience and of …
Content marketing is the foundation of business success. It’s the only way to connect with potential leads, to provide value …
Many new small business owners, as well as those just starting to work in marketing and public relations, often ask …
In your marketing strategy, there can be many goals for press releases. They can, of course, gain media attention. You …
There are a number of guidelines every press release should follow if you want it to look professional and grab …
Regardless of your industry, the press release can be a strategic way to gain attention for your company and to …