Mike, Author at Newswire

Website owners, internet marketers, broadcast producers, bloggers and reporters are usually bombarded with hundreds or possibly thousands of press releases …

Writing a press release can be tricky, and certainly writing a good press release is often better left to the …

Are you familiar with the KISS strategy? It stands for Keep It Simple, Stupid. However, a kinder and gentler approach …

Learn all you can about the media representative you’re going to pitch to. Read what they’ve written – everything they’ve …

One way to build a relationship with the media and to get your story covered by the press is to …

Successful pitches to the media don’t just happen. They take an abundance of planning, research and discipline. A great email …

You spent good time studying a handful of media representatives. You know what they like and you’ve created a press …

Building a relationship with a few journalists and media representatives can help your business. You’re able to provide the journalist …

A press release is often designed specifically to grab media attention. Sure, there are other goals and motivations to write …

Understanding what the media wants in a story can help you get the media attention you want for your business. …

Partnering with the media can be a win/win situation. You get the coverage you want for the issues that are …

Before you distribute your press release, it’s important to make sure that it’s properly formatted. Whether you’re distributing your release …