Why Social Media Engagement Matters for Your PR
The old school approach to social media was to see how many followers you could accumulate. Like the old days …
Anthony Santiago is Director of Marketing at Newswire. With over a decade of experience in PR, he helps ensure that clients understand the value of brand messaging and reach.
The old school approach to social media was to see how many followers you could accumulate. Like the old days …
When it comes to choosing the best social media platform for your business, the opportunities are wide and varied. You …
Have you heard the term, “Media Monitoring”? In the world of public relations, knowing things ahead of time is critical …
If you’ve implemented systems to monitor social media, fantastic! You’re likely steps ahead of your competition and have tremendously valuable …
Social media monitoring is an important part of your marketing strategy. A good monitoring service will be able to tell …
When it comes to “Best Practices”, every expert has their own opinion, From social media experts to PR reps, and …
How connected are your social media PR departments? Do your initiatives, content, goals, and analytics overlap? Do you look for …
Content marketing, social media marketing, earned media marketing; the list of types of marketing that you have to have to …
Here’s a fun fact: Did you know that 52% of business-to-consumer companies report acquiring a customer from LinkedIn? LinkedIn is …
Brand loyalty is something that is built over time. You create an amazing customer experience. The system you put in …
One of the most often overlooked components of marketing is the integration of your marketing tactics. For example: When you …
If you market to professionals or to businesses, LinkedIn can be one of the best social media channels to grow …